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Marketing, Machines & Mischief

Marketing, Machines & Mischief

Auteur(s): Matthew Newell
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À propos de cet audio

The weekly intelligence briefing that actually respects your time and brain cells. Marketing veterans Matthew Newell and Chris Stone deliver 10-minute episodes packed with what happened in marketing that didn't suck, AI developments that won't be obsolete by Thursday, and creative campaigns worth your attention. No fluff. No corporate speak. No hour-long "journeys." Just sharp insights from professionals who've survived enough industry disasters to separate breakthrough from BS. Whether you're running your first campaign or your thousandth rebrand, you'll finish each episode knowing something actionable - plus you'll probably chuckle. Perfect for day-1 and day-10,000 marketers who want concentrated weekly intelligence that moves the needle. Because great marketing isn't just science - it's art, instinct, and knowing which robots to trust. New episodes every week. Real perspective. Actual value.Copyright 2025 Matthew Newell Marketing Marketing et ventes Politique Réussite personnelle Économie
Épisodes
  • Why Amazon Is Running the SAME Ad Again (And Beating Everyone Else): EP 007
    Nov 13 2025

    If you're tired of sifting through marketing noise and want the distilled truth about what's actually moving the needle right now - this episode is your shortcut.

    Matthew and Chris break down the week's most critical shifts: why Comcast's latest acquisition is collapsing the wall between traditional TV and digital buying, how digital out-of-home is quietly outperforming streaming and social in the final mile of purchase, and why Amazon just did what most brands are too scared to try - rerun the same ad twice and win bigger.


    No jargon. No fluff. Just two veterans who've seen enough marketing disasters to know the difference between strategy and stupidity. In under ten minutes, you'll walk away with fresh perspective, a few laughs, and insights you can actually use - whether you're running your first campaign or your thousandth.


    Because smart marketers don't need more content. They need better curation. And that's exactly what Matthew and Chris deliver every single week.

    🔗 **Join The Marketing, Machines & Mischief Community**

    Official: https://MarketingMachinesMischief.com

    Facebook: https://www.facebook.com/MarketingMachinesMischief

    LinkedIn: https://www.linkedin.com/in/matthewnewell/

    YouTube: https://www.youtube.com/@MarketingMachinesMischief

    instagram: https://www.instagram.com/marketingmachinesmischief


    Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net



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    10 min
  • Why 82% of Internet Traffic Is Now Video | Marketing Intelligence You Actually Need: EP 006
    Nov 5 2025

    We deliver the intelligence briefing marketers actually need: why short form video is eating 82% of internet traffic (and getting 2.5X more engagement), how Coca-Cola is doubling down on controversial AI holiday ads despite last year's backlash, and why live sports remain the last mass audience standing in our microsegmented world.

    But here's where it gets good: Saucony's brilliant pivot from performance worship to emotional connection (46% brand search increase, 41% revenue jump), while we also unpack nudge theory—the behavioral economics hack behind Netflix's autoplay and that fake fly in the urinal that actually works.


    No fluff. No corporate word salad. Just two veterans who've survived enough marketing disasters to know what's real and what's complete nonsense. In under 10 minutes, you'll walk away with insights you can use Monday morning—plus at least one laugh about being a fly in a urinal.


    This is marketing intelligence that respects your brain cells.

    🔗 **Join The Marketing, Machines & Mischief Community**

    Official: https://MarketingMachinesMischief.com

    Facebook: https://www.facebook.com/MarketingMachinesMischief

    LinkedIn: https://www.linkedin.com/in/matthewnewell/

    YouTube: https://www.youtube.com/@MarketingMachinesMischief

    instagram: https://www.instagram.com/marketingmachinesmischief


    Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net



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    9 min
  • The Anti-AI Backlash Begins: Major Brands Say No to AI Marketing: EP 005
    Oct 29 2025

    If you're tired of wading through hour-long marketing podcasts that treat every social post like a Nobel Prize achievement, this episode cuts straight to what actually matters.

    Matthew & Chris dissect WPP's new AI self-service platform (yes, the company that started as Wire and Plastic Products), Dommmino's smart rebrand strategy when sales are up not down, and why major brands like Dove and Heineken are publicly rejecting AI in their creative.


    Plus: Target doubles down on Hot Santa with a full cinematic universe, and Ukraine's elite military brigades are running recruitment campaigns that would make Madison Avenue jealous.


    Two marketing veterans who've seen it all—from payola wheelbarrows to AI-generated Christmas ads—deliver sharp insights, zero fluff, and at least one good laugh in under 10 minutes.


    Tune in now for the weekly marketing intelligence briefing that respects your time and doesn't insult your brain.

    🔗 **Join The Marketing, Machines & Mischief Community**

    Official: https://MarketingMachinesMischief.com

    Facebook: https://www.facebook.com/MarketingMachinesMischief

    LinkedIn: https://www.linkedin.com/in/matthewnewell/

    YouTube: https://www.youtube.com/@MarketingMachinesMischief

    instagram: https://www.instagram.com/marketingmachinesmischief


    Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net



    Voir plus Voir moins
    10 min
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