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Merch Culture

Merch Culture

Auteur(s): Rich Santo Carlo Oviedo & The Culture Crew
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À propos de cet audio

A podcast dedicated to the merch game. We talk about all things garments, decoration, business, tech, music, and more. Hear success stories from leaders in the space and take away tips and tricks to build your brand; for the designers, purchasing agents, road guys, and dreamers.2023 Art Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • Loans & Leases: How We Found the Money to Build the Business
    Jul 3 2025

    Everyone talks about the wins in entrepreneurship—the flashy moments, the big milestones, the Instagram-worthy highlights. But what about the gritty, unfiltered side of building a business? In this episode, we dive into the real story of how we financed Culture Studio from the ground up.

    From throwing parties to fund our first studio to taking loans from friends and family, refinancing homes, and navigating the complicated world of bank loans, we share the financial journey most people don’t talk about. You'll hear how we hustled in the nightclub scene, made sacrifices, took unconventional risks, and learned valuable lessons along the way—lessons that apply to any business, big or small.

    We also get into:
    ✔️ How a $45K friend loan launched the business
    ✔️ Using entertainment money to fund the dream
    ✔️ The $60K home equity loan that changed everything
    ✔️ The game-changing discovery of Amex financing
    ✔️ SBA loans, machinery, and navigating banks
    ✔️ Perseverance, trust, and the reality behind the "overnight success" myth

    If you’re building a business, thinking about financing options, or just curious what it really takes to grow, this episode is for you.

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    36 min
  • Automate to Elevate: Using Robotics & Automation to Redefine Efficiency
    May 29 2025

    Imagine a robot catching hot garments off the production line—no more physical strain on employees! We talk about our newest team member, 'Robo One,' designed to handle repetitive tasks and allow our team to focus on more skilled work. This shift not only boosts productivity but also improves job satisfaction. Learn more about our journey into workplace robotics and automated features in this episode.

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    39 min
  • Tariffs: Explained from an American Manufacturer
    Apr 17 2025

    In this episode, we break down the impact of the latest trade tariffs on the fashion & apparel industry.

    Whether you're a consumer, an apparel entrepreneur, or just tariff-curious, this is the real talk behind the headlines. No fluff, no politics—just insights and firsthand stories from the factory floor.

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    21 min

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