In this episode, Matt sits down with Long Beach State Head Baseball Coach TJ Bruce for an honest and powerful conversation about coaching, parenting, and what true success really looks like.

TJ shares his journey from playing and coaching at Long Beach, to UCLA, Nevada, TCU, and now leading the Dirtbags. But this conversation goes deeper than baseball—it’s about raising men of integrity, balancing faith and career, and why player development is more than just wins and losses.

We dive into the challenges of today’s college baseball world—the transfer portal, NIL, year-round travel ball—and how parents and players can focus on what really matters. From instilling discipline and accountability, to building a culture rooted in toughness, brotherhood, and selflessness, Coach Bruce reveals the values that define Long Beach State Baseball.

If you’re a parent, athlete, coach, or fan of the game, this episode will inspire you to rethink success—on and off the field.

What You’ll Learn in This Episode:

• Why coaching is about developing men, not just players

• The challenges of NIL, the transfer portal & today’s college baseball landscape

• Parenting lessons: multi-sport athletes, discipline, and accountability

• The “Dirtbag Way” and building culture at Long Beach State

• Balancing faith, family, and career in a results-driven world

• Why success goes beyond stats, rings, and draft picks

📌 Subscribe for more conversations with top coaches, players, and leaders in baseball.

Alignd Sports: https://www.aligndsports.com/

📷 Follow on Instagram:

https://www.instagram.com/lbdirtbags

https://www.instagram.com/mfhannaford/

#CollegeBaseball #LongBeachState #TJBruce #BaseballPodcast #PlayerDevelopment

Want to know the five real traits of big league cool for travel ball players? ⚾ Learn how to earn respect and play with purpose. Subscribe now!

In this episode of The Most Valuable Agent Podcast, host Matt Hannaford shares what truly sets big leaguers apart—and it’s not chains, bat flips, or walk-up songs. These five traits reveal how young players can gain the respect of teammates, coaches, scouts, and even opponents.

• The difference between confidence and ego

• How to enjoy the game without losing focus

• Why chasing every new drill won’t make you better

• The value of curiosity and asking questions

• How mastering fundamentals makes tough plays look effortless

Drawing on decades inside MLB clubhouses, Matt explains how the pros who are admired most aren’t the flashiest - they’re the ones teammates trust and coaches rely on. Each trait offers a practical “pro tip” that travel ball players can apply immediately, whether it’s body language on the field, how to approach practice, or knowing when to stick with what works.

Parents will gain a fresh perspective on what “cool” really looks like at the next level, while players will leave with a roadmap for becoming the type of athlete scouts remember.

If this episode hit home, subscribe on YouTube and Apple Podcasts for more behind-the-scenes insights on baseball and player development. Share which trait you’re building this season in the comments!

Links & Resources

Follow Matt Hannaford: www.instagram.com/mfhannaford

Follow Alignd Sports: www.instagram.com/aligndsports

#TravelBall #BigLeagueCool #BaseballDevelopment #YouthBaseball

On this episode of the Most Valuable Agent Podcast, Matt Hannaford brings on top sports attorney Ben Levine, who represents high-profile athletes and entertainers. Together, they break down the fast-changing NIL landscape and explain what parents, players, and advisors need to know before signing any deal.

From the Reggie Bush and Jameis Winston controversies to today’s multimillion-dollar NIL contracts, Matt and Ben highlight how quickly the game has changed—and how dangerous it can be to overlook the fine print. They also share practical advice on negotiating leverage, protecting athlete rights, and avoiding one-sided agreements that can impact a player’s future.

Whether you’re a parent navigating your child’s recruiting journey, a student-athlete weighing brand partnerships, or simply curious about the business of college sports, this conversation is a must-listen for anyone in the NIL era.

• How the House Settlement is reshaping NIL deals in college sports

• Why state-by-state NIL laws can make or break athlete opportunities

• Common contract traps (like clawbacks, offsets, and “in perpetuity” clauses)

• Why every family should consider legal review before signing

• The difference between school revenue-sharing and private NIL brand deals

If you found this valuable, hit Subscribe to the Most Valuable Agent Podcast for more insider episodes on sports, business, and athlete development.

Drop a comment with your NIL questions—we may cover them in a future episode!

Links & Resources

Follow Matt Hannaford: www.instagram.com/mfhannaford

Alignd Sports: www.instagram.com/aligndsports

Connect with Ben Levine: https://www.linkedin.com/in/belevine/

#MostValuableAgent #NILContracts #SportsLaw #AthleteProtection

In this solo episode, Matt brings you inside the Perfect Game All-American Classic in San Diego, where he spoke to a room of baseball parents about the truth behind the draft, development, and success in this game.

You’ll hear the story of two very different players—one who looked like a sure thing, the other overlooked and doubted. Both were drafted the same year, same organization, same position… but their careers couldn’t have been more different.

This isn’t just about prospects or draft picks—it’s about how players (and parents) respond to the journey, the setbacks, and the storms that come with this game.

If you’re a parent navigating travel ball, recruiting, or the draft process, this message will shift the way you look at your role in your son’s career.

• Why draft position doesn’t guarantee success in baseball

• The difference between talent and the traits scouts really value

• How E + R = O (Event + Response = Outcome) shapes every career

• The powerful role parents play as the steady lighthouse in their son’s journey

• How to help your player handle setbacks and turn them into opportunities

• The truth about the draft: it’s not the finish line—it’s just the start

00:00 – Baseball parents and prospects: why this message matters

01:08 – Travel baseball lessons: why it’s always about your son, not you

02:18 – Player development story: the tale of two MLB draft prospects

04:35 – Baseball mindset: the Vegas bet exercise on success and failure

06:08 – MLB draft process explained: why draft day isn’t the finish line

07:48 – What scouts really look for beyond stats and tools

09:56 – Parents’ role in player development: the constant factor

11:07 – The lighthouse analogy: how to guide your son through adversity

12:36 – Key takeaway: the draft is an invitation, not validation

If you found this valuable, hit Subscribe to the Most Valuable Agent Podcast for more insider episodes on sports, business, and athlete development.

Drop a comment with your NIL questions—we may cover them in a future episode!

Links & Resources

Follow Matt Hannaford: https://www.instagram.com/mfhannford

#baseball #MLBdraft #travelbaseball #playerdevelopment #mindset #collegebaseball #youthbaseball

From high school stardom to becoming an MLB All-Star, Derek Norris shares the raw truth about the draft process, the grind of the minor leagues, and how catching has evolved. ⚾ Subscribe for more insider baseball stories!

In this episode, former MLB All-Star catcher Derek Norris sits down with Matt to break down his journey through the game. From the emotional rollercoaster of draft day to grinding through rookie ball, Derek opens up about what it really takes to succeed in professional baseball.

He also shares strong opinions on the evolution of catching techniques—from traditional fundamentals to the new knee-drop receiving style—and why he believes many young catchers are being led astray by trends and gadgets instead of focusing on the basics.

For parents and young athletes, Derek’s story is both a cautionary tale and a source of inspiration. He talks openly about the role of advisors, the business side of baseball, and the importance of developing mental toughness when everyone around you was once “the best player in their town.”

Whether you’re a player, parent, or coach, this conversation is packed with insights on youth baseball development, the college recruiting process, and how to prepare for the draft.

What You’ll Learn in This Episode:

• How Derek Norris went from Kansas high school ball to being drafted by the Washington Nationals.

• The behind-the-scenes reality of the MLB draft process.
  Why catching has changed dramatically in the last decade — and what young players should focus on.

• The mental and physical grind of the minor leagues.

• Practical advice for parents and youth players navigating showcases and college recruiting.

👉 If you found this episode valuable, hit Subscribe and drop a comment with your biggest takeaway.

👉 Share this with a parent, coach, or young player who needs to hear Derek’s story.

Connect with Matt: https://www.instagram.com/mfhannford

Alignd Sports: https://www.instagram.com/aligndsports/

What do MLB scouts really look for in players and families? In this episode, Matt Hannaford unpacks one of the most honest scouting director talks ever shared with Perfect Game All-American families.

From multi-sport athletes to classroom behavior, in-home visits, and the critical factor of signability, this episode dives into the real conversations scouts have behind the scenes. Matt Hannaford brings an advisor’s perspective to help families and players understand how scouts evaluate talent, on and off the field.

If you’re a parent, player, or coach preparing for the next 11 months leading up to the MLB Draft, this episode delivers clarity, strategy, and practical tools for navigating one of the most important processes in baseball.

What You’ll Learn

• Why scouts value multi-sport athletes and well-rounded development

• How tournament play, Jupiter, and spring games impact evaluations

• What scouts look for in classroom behavior, community reputation & professionalism

• The truth about in-home visits and family communication

• Signability explained—and how families can approach it wisely

• The role of pre-draft workouts, the MLB Combine & advisor clarity

📲 Connect with Matt Hannaford:

https://www.instagram.com/mfhannaford/

https://www.aligndsports.com/

Previous Episodes Mentioned:

• Michael Garciaparra: https://youtu.be/mheMuyG3IDg

• Trevor Haley: https://youtu.be/_fV0WFimwIM

• Mike Wagner: https://youtu.be/y2hfBQOB8m4

• Alex McClure: https://youtu.be/BRPpUyfkFmE

#MLBDraft #BaseballParents #PlayerDevelopment #PerfectGame #MLBScouting #MostValuableAgentPodcast #BaseballAdvice #MLBCombine

In this episode Matt sits down with Brock Bennett, Recruiting Coordinator at the University of Georgia, to talk about the realities of SEC recruiting, what makes a “Bulldog” player, how families can best navigate the recruiting process, and why honesty and communication are crucial.

Brock shares insights from his playing days at Alabama, his time in professional baseball, and his current role at Georgia—helping families understand what it really takes to compete at the highest level of college baseball.

If you’re a player or parent looking to understand the SEC recruiting process, this episode is packed with gold.

Connect with Matt: https://www.instagram.com/mfhannaford/

Alignd Sports:https://www.instagram.com/aligndsports

Follow Brock Bennett: https://www.instagram.com/br41bennett/

Follow Georgia Baseball: https://instagram.com/baseballuga

#CollegeBaseball #SECBaseball #GeorgiaBulldogs #BaseballRecruiting #MVA #AthleteAdvice #TravelBall #NCAARecruiting

In this episode Matt sits down with Johan Martinez-Khalilian to explore a powerful and often overlooked dynamic in youth and professional sports: the role of fathers (and parents) in shaping athletes’ journeys.

Through raw stories, personal reflection, and lessons learned from working with elite athletes, this conversation dives into how parents can either empower or unintentionally hold back their children — on and off the field.

👉 Topics we cover in this episode:

• How fathers impact their children’s athletic development

• Why performance-focused parenting can damage relationships

• Johan’s emotional story of soccer and his dad

• Matt’s hockey experience and tough love parenting

• Tools parents can use to encourage growth and confidence

• Why awareness, curiosity, and trust matter most

• How to pivot as a parent (even if you feel it’s too late)

🔗 Connect with Johan:

• https://www.instagram.com/johanspeaks

• https://www.johankhalilian.com/

• https://www.dvlpmnt.studio/

🔗 Connect with Matt:

• https://www.instagram.com/mfhannaford/

• https://www.aligndsports.com/

💡 If you found value in this episode, make sure to hit LIKE, COMMENT, and SUBSCRIBE for more powerful conversations on sports, life, and leadership.