Optimizing for the Unexpected: Lizard Optimization with Gojko Adzic
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Optimizing for the Unexpected: Lizard Optimization with Gojko Adzic
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In this episode of Le Podcast on Emerging Leadership, Alexis Monville welcomes back Gojko Adzic, renowned author and speaker in modern software delivery, named an AWS Serverless Hero (2019), and author of Impact Mapping, Specification by Example, and his latest book Lizard Optimization.
Gojko shares a practical method for turning unexpected user behavior into product growth and better decisions. He calls it lizard optimization: spotting “misuse”, learning from it, and deciding whether to support it or block it.
In this conversation, you will learn:
Why unusual user behavior can reveal hidden value and new markets
The LZRD loop: Learn, Zoom in, Remove obstacles, Detect unintended impacts
How “desire lines” apply to product teams and organizations
Why controlled experiments matter, and why most ideas do not create measurable value
How to stop falling in love with solutions and refocus on the problem
A must listen for product leaders, engineering leaders, founders, and anyone building systems where adoption, learning, and impact matter.
Find the key learnings, the transcript and more in the companion blog post: https://blog-alexis.monville.com/en/2024/10/29/optimizing-for-the-unexpected-insights-from-gojko-adzic-on-lizard-optimization/