How to Promote a Release Without Losing Your Mind

PRESENTED BY LANDR - landr.com/otherrecordlabels

Promotion doesn’t have to mean gimmicks, burnout, or spending money you don’t have. In this episode, you’ll learn how to pitch your release to press and playlists, create real marketing opportunities, find your unique angle, and make release day count. We’ll also dig into what a smart post-release campaign looks like so your music keeps moving long after launch day.

This episode is taken from the masterclass, New Release Blueprint, available exclusively in The Record Label Academy. Get lifetime access today: http://otherrecordlabels.com/academy

The Release Prep Checklist: Dates, Goals, Lead Time, and Distribution

PRESENTED BY LANDR - landr.com/otherrecordlabels

Before you promote anything, you need a real plan. We’ll walk through how to know when your music is actually ready, how to pick a strategic release date, and how to build a workback schedule that keeps you on track. Plus we’ll cover setting measurable goals, organizing your assets, and choosing the right distributor so your release is built to succeed.

This episode is taken from the masterclass, New Release Blueprint, available exclusively in The Record Label Academy. Get lifetime access today: http://otherrecordlabels.com/academy

Why Great Music Gets Ignored (And How to Fix It)

PRESENTED BY LANDR - landr.com/otherrecordlabels

You can make an amazing record and still have it flop if the release plan isn’t there. In this episode, we break down the real reasons new music gets ignored—low effort, no lead time, weak post-release follow-through, bad luck, and even the hard truth about quality. Consider this your mindset reset before you plan your next release.

This episode is taken from the masterclass, New Release Blueprint, available exclusively in The Record Label Academy. Get lifetime access today: http://otherrecordlabels.com/academy