Want to invest but don't know where to start? Tune in to this episode of the Power Forward Pod, hosted by the Power Forward Group Financial Advisory Team, as they tackle the foundational principles of investing for long-term success.

This week, Bobby Kaslander and Joe Shalom offer a clear, elementary explanation of the stock market, breaking down complex terms and emphasizing the importance of starting early, especially in a world filled with "fake financial advice".

• The ABCs of Investing: Bobby and Joe define what stocks (equities) and bonds are, explaining that a stock represents a small piece of company ownership, while a bond is essentially a loan to the company. They also clarify that stock market fluctuations are driven by supply and demand, macroeconomic factors (like interest rates and geopolitical risks), and company earnings reports.
• The Power of Diversification and ETFs: Learn why investing in a single stock carries a lot of risk and how Exchange Traded Funds (ETFs) and broad-based market ETFs offer a low-cost, diversified way for new investors to enter the market by owning micro-shares of many different companies, such as all 500 in the S&P 500.
• Why Time-In is Everything: Discover the crucial importance of starting your investment journey "yesterday," as Joe illustrates the shocking power of compounding interest: starting early with less money can yield a significantly higher return over the long run compared to starting later with a higher principal. They also provide practical steps for starting to invest, like opening a brokerage account and prioritizing an emergency fund and clearing credit card debt.