Épisodes

  • Dashboards for Losers: Why Your Green Arrows Are a Lie 📉
    Dec 4 2025
    Stop patting yourself on the back for that 2% Click-Through Rate. It’s embarrassing.

    In this episode, Zero-Click Nick tries to impress Hallucination Heidi with his monthly SEO report, only to realize he’s reporting on a ghost town. We expose the "Agency Lie"—why the reports you pay thousands for are hiding the real disaster inside the AI "Black Box."

    We cover:

    • Why your Google Search Console is gaslighting you.
    • The difference between "Ranking" (useless) and "Being the Answer" (profitable).
    • Geometrika Deep Dive: We break down the only metrics that matter in 2025: Visibility Rate, Keyword Coverage, and the all-mighty GEO Score.
    • How to fire your agency if they can't tell you your Share of Voice in ChatGPT.

    Stop measuring clicks. Start measuring influence.

    Get a dashboard that actually tells the truth: https://geometrika.dev/en

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    9 min
  • The Funeral of the Blue Link ⚰️ (Your Traffic Isn't Missing, It's Stolen)
    Nov 25 2025
    Grab a shovel, we’re burying your SEO strategy.

    In this debut episode, Zero-Click Nick is having a mental breakdown because Semrush says he's #1, but his analytics look like a crime scene. Hallucination Heidi explains the hard truth: Google isn't sending you traffic anymore; it's cannibalizing your content to feed its AI.


    We discuss:

    • Why "Zero-Click" is the scariest buzzword of 2025.
    • How Google AI Overviews and Perplexity use your content without paying child support.
    • Why being "Rank 1" is now a participation trophy.
    • How to stop crying and start tracking Citation Frequency. The only metric that proves you still exist.


    Stop writing for humans. They aren't reading. Feed the robot.

    Check if the AI is ghosting you: https://geometrika.dev/en

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    9 min