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The Two Russells

The Two Russells

Auteur(s): Russell Jervis & Russell Quirk
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À propos de cet audio

Join the two Russells, Russell Jervis and Russell Quirk as they delve into the heartbeat of the property industry on their engaging podcast. From discussions about House Price Nutters to exploring the evolving future of high street versus self-employed, they cover a spectrum of topics that encapsulate the essence of the real estate world. Tune in to gain insights into the present landscape and speculate about the future of the industry with these two seasoned experts.

Rayner Personnel 2024
Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • The Two Russells and Marc von Grundherr
    Dec 10 2025

    We are joined by the force of nature that is Marc von Grundherr, Director of Benham & Reeves.

    From a business that began in the 1960s with two feuding brothers in neighbouring offices… to a global network spanning London, Hong Kong, Singapore, Dubai, Qatar, South Africa, Israel and beyond. Marc gives us the real story behind one of the industry’s most enduring brands.

    We get into his early property flips, why he’s a self-confessed “control freak in the best way”, the thousand emails a day he reads (yes, including the info@ inbox), and what he thinks is coming for the market in 2026. Plus: sales vs lettings, travelling the world, AI in property, and a few predictions that might surprise you.

    A fast, funny, high-energy episode. Don’t miss it.

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    50 min
  • The Two Russells with Chris Kelly
    Nov 28 2025

    This week we’re joined by Chris Kelly, Head of Marketing at John D Wood & Co., the man who went from marketing Pizza Express’s American Hot… to shaping one of London’s most respected prime property brands. If that doesn’t qualify as range, nothing does.

    Chris has spent three years in post, brought in to boost brand awareness, grow the business, and put marketing back where it belongs: as a driver of profitability, not an overhead.

    Today, he oversees a seven-strong marketing team, supporting London, country, and an international footprint with the Royal Borough of Kensington & Chelsea forming the crown jewel of their market. Average sale price? £1.5m. In other words: serious prime.

    What we cover in this episode:

    • Why effectiveness is Chris’s mantra and the metric every marketing team should be judged by

    • His career path: agencies, pizza, clothing… and now prime London property

    • How to actually understand your customer and build campaigns that resonate

    • Working agency-side across M&S, Disney, Santander and Travelodge all speaking the same marketing language

    • The brands under the John D Wood umbrella and how he differentiates their personalities

    • Why agents can run their own social channels… but the brand itself must stay curated

    • How JDW use AI in marketing execution, visuals and copy, and why in some cases it replaces the need for a creative agency

    • The brutal truth: 50% of applicants come from Rightmove

    • The bigger truth: ChatGPT will become a key property search tool

    • The biggest truth: 26 December is the most pointless day to “launch your sale”….Santa isn’t the biggest lie at Christmas… the Boxing Day Rightmove rush is.

    • 2026 predictions: a split market, challenges at the top end, huge opportunity for those who get the basics right because “it’s an agent’s market”.

    And we also learn why Chris believes JDW owe him £100k for his Jeeves & Wooster idea. (We’ll let him explain that one…)

    A brilliant brand. A brilliant conversation. Another one in the can by The Two Russells

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    57 min
  • The Two Russells with Jesper With-Fogstrup
    Nov 21 2025

    This week we’re joined by someone who makes leadership look effortless (even though his path was anything but).

    Jesper With-Fogstrup, CEO of Moneypenny, leads a business serving 16,000 clients across the UK and US, with £75m in revenue and a culture so strong you genuinely have to see it to believe it… beehives, pub, subsidised lunches, sky-high retention… the lot.

    But it’s Jesper’s story that pulls you in:

    • Born in Denmark

    • Couldn’t read or write until he was 10

    • Moved constantly as a kid (doctor dad = resilience on tap)

    • Michigan exchange year that shaped his outlook on diversity

    • MBA at London Business School

    • A career spanning travel, public and private companies, private equity, and industries you wouldn’t expect

    • And a behind-the-scenes look at how Compare the Meerkat actually came to be

    He calls himself the Chief Unblocking Officer, keeps a ‘did I make a difference?’ diary at 5.20pm every day, and approaches AI with curiosity rather than fear.

    The Two Russells tried their best to get him to spill the beans on Moneypenny’s future exit plans…

    Jesper smiled.

    And held his line.

    Beautifully.

    This is a warm, surprising, generous conversation with a leader who genuinely makes people better.

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    58 min
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