If it feels like the rules of social media change the moment you find your groove, you’re not wrong. Social media is ALWAYS changing.

In this Quarterly Updates episode, I’m pulling together what actually shifted on Facebook, Instagram, Threads, and LinkedIn, what it means for small businesses, and translating those changes into simple actions you can try this week.

No panic, just perspective and a reminder to keep your strategy diversified so your content keeps connecting wherever your audience chooses to hang out.

Episode Highlights:

• What changes are happening in Meta (especially important if you utilize shops or ecommerce!)
• Why we need to optimize for watch-through, and lean into credible, conversational content on Instagram.
• Changes in Short-Form Video on LinkedIn.
• Why every brand should diversify platforms and measure what works.
  
  
  

Subscribe, leave a review, and share Stop the Scroll with a friend or fellow business owner who needs a little more confidence and a lot less overwhelm in their marketing.

Resources & Mentions:

• Social Media Today
• Get your social media audited

Drop a question or a review! We love getting feedback from our listeners!

Connect with me:

Website - https://www.heidijschmidt.com/

Instagram - https://www.instagram.com/HeidiSchmidtCreative

Facebook - https://www.facebook.com/HeidiSchmidtCreative/

LinkedIn - https://www.linkedin.com/in/legallyheidi/

Email - Heidi@heidijschmidt.com