Reelin' in the Jams: Bruce Woodward and the Lost Box of TV Reels
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This week's Jams turns the focus on our Advertising program as we invite Bruce Woodward, Ad '75, into the studio. As he was finishing his studies right here in DBH 50 years ago (nearly), Bruce saved a box of TV Commercial reels from the dumpster. These were ad agency reels from the 60s into the 70s. Some brands are still around, some aren't, and they were all produced right here in the Bay Area. Fast forward and Bruce is donating these as a "Gift in Kind" to the program. They are priceless artifacts of Pop Culture history and we are going to digitize them and produce an interactive documentary that will immortalize the period - the Golden Age of Advertising - and our relationship with it.
Join us as Bruce jams advertising, reels and Spartan life.