Ruben Miessen - From Tinder to LegalTech Scaling LegalFly in the GenAI Era
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Ruben Miessen - From Tinder to LegalTech Scaling LegalFly in the GenAI Era
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In this fast-paced episode from Legal Geek Conference in London, Ruben Miessen, co-founder and CEO of LegalFly, shares the story behind one of Europe's most rapidly growing legal AI startups. From leading AI projects at Tinder to building a product-first legal tech company, Ruben explains how focus, timing, and obsession with real legal workflows are powering LegalFly’s growth.
In this conversation with Hidde Bruinsma, Ruben covers:
- Why LegalFly pivoted away from law firms to focus entirely on in-house legal teams
- How AI is reshaping legal work inside companies, and reducing reliance on law firms
- The importance of focus and verticalization in building a scalable legal AI platform
- A peek into LegalFly’s new horizon-scanning tool for real-time legislation tracking
- What it’s like to raise €18M, scale a team across Belgium and the UK, and hire top talent
- How LegalFly grew out of a real bottleneck Ruben faced while working with Match Group’s legal team at Tinder
From product pivots to legal AI agents, this episode is a masterclass in legal tech entrepreneurship, and a window into how GenAI is fundamentally changing the legal industry.
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