John Bartholomeo, one of Two-Brain’s Top 10 leaders, added $15,000 in monthly revenue through annual planning and smart gamification of challenges at Mohawk Valley Wellness.

Today on “Run a Profitable Gym,” he shares how his gym uses simple, repeatable systems to run revenue-generating nutrition challenges and events that clients love.

These events aren’t last-minute attempts to fill revenue gaps. They're part of a clearly defined annual plan that's created each year in collaboration with a mentor to drive engagement, retention and profitability.

John reveals how he turns nutrition into a competitive game, using streaks and point systems to boost client results, consistency and fun. He also explains how challenges help onboard new clients and support long-term retention.

You don’t have to reinvent the wheel to bring in more revenue. Tune in to find out how predictable planning and mentorship can improve your gym’s bottom line.

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Gym Owners United

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1:08 - $15K per month in additional revenue

3:44 - Planning events and challenges

6:60 - Gamifying nutrition challenges

15:47 - Converting to ongoing programs

18:51 - Where mentorship fits in

In this episode of “Run a Profitable Gym,” Chris Cooper explains how the Top 10 gyms on the revenue leaderboard drive consistent, high-level monthly income.

These gyms have moved beyond the "group only" model to add high-value services such as personal training, small-group training and semi-private training. Some gyms are generating significant revenue with challenges and special events that include gamification to drive retention.

Chris shares what the top performers have in common—such as strong client avatars, structured annual planning and a focus on delivering measurable results—and explains why mentorship is a key part of their stories.

He also serves up quotes and tactical insights directly from gym owners who are generating $61,000-$114,000 per month.

Aiming for a big revenue milestone? This episode will show you what’s possible and help you start working toward your goal today.

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Gym Owners United

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1:26 - Top 10 revenue leaderboard

2:53 - What the Top 10 have in common

8:06 - Tips from revenue leaders

9:45 - Gamification and challenges

15:42 - Success is possible

Erik Zeyher’s gym, Warlock CrossFit, generates over $200,000 in annual revenue from its semi-private training program.

In this episode of “Run a Profitable Gym,” Erik breaks down the exact steps he took to build a premium program that works across the board—for clients, coaches and the business. As Erik puts it, “It is aces.”

Erik shares how he structures sessions, pricing and coach pay, and he explains how he generated internal buzz around the program to fill it fast. When his first semi-private session filled up in just 45 minutes, Erik knew he had a winner.

He also gets into logistics issues such as scheduling, onboarding, space constraints and last-minute cancellations.

Now, with expert mentorship and dialed-in systems, Erik can rely on his semi-private program to add $15,000-$22,000 to his gym’s revenue each month.

Thinking about adding a high-value semi-private personal training program? Tune in to hear from a gym owner who’s done it successfully.

Links

The Prescriptive Model

Prerequisites for Semi-Private

Gym Owners United

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0:01 - Semi-private revenue boost

6:51 - Increased coach pay

12:41 - Biggest challenge in this model

18:36 - Time and space logistics

29:36 - Should gyms implement this?