
SIO's 6M Win and the Case for C-Suite Deals (S2:E1)
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"Clinical research is not cheap."
Season 2 of the Association RevUP podcast celebrates the stories of associations who are utilizing business to bring about real change in their industries.
In this debut episode, discover how the Society of Interventional Oncology and Jena Eberly Stack united multiple industry partners to fund a high-cost clinical trial with real-world health impacts.
Then Dan Cole and Brittany Shoul share 5 ways your association can level up negotiations for your next big deal, no matter the size.
About Association RevUP : Episodes are less than 20-minutes, written and produced to keep you engaged, and full of actionable insights. Hosted by Carolyn Shomali.
- VPC, Inc., the production company PAR trusts with our in-person event the RevUP Summit, and the parter of this podcast.
- MyPar.org: learn more about the PAR member community
- RevUP Summit: November 4-6, 2025 in Annapolis, MD