Page de couverture de Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service

Auteur(s): Skilled Trades Syndicate - Tersh Blissett and Josh Crouch
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À propos de cet audio

Ready to revolutionize your home service business? Tune into the Service Business Mastery Podcast! We dive deep into automation and AI, including swarm agents, AI chatbots, and AI voice agents, to help you streamline and optimize your operations. Whether you're in HVAC, plumbing, electrical, or any other home service trade, we cover leadership, marketing, finance, pricing, and HR to give you the edge you need. Click here to transform your business and embrace the future today!Skilled Trades Syndicate - Tersh Blissett and Josh Crouch © 2025 Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Économie
Épisodes
  • Missed Calls in HVAC for Contractors to Stop Killing Growth by Fixing Operations - Crystal Williams
    Dec 17 2025
    Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: https://www.callrail.com/sbmpod __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of the Service Business Mastery podcast, Tersh Blissett and Josh Crouch talk with Crystal Williams at AHR Expo 2025. She is the Co-Founder of Lemon Seed Marketing, Marketing Strategist at McWilliams Heating, Cooling, and Plumbing & Co-Host of From The Yellow Chair Podcast. Crystal shares how she helped grow her family's HVAC business from a small operation into a $10 million company across three locations. She explains why strong branding, clear messaging, and solid operations must work together for long-term success. Crystal also talks about the power of local marketing, smart content strategies, and using AI tools to save time. Learn how to build a brand that stands out and keeps your business growing. In this episode, here's what you can expect to learn: How Crystal helped grow a rural HVAC business to $10 million in sales. Why answering the phone and improving operations helps marketing work better. The value of branding with purpose and telling your company's story clearly. Tips for using local events, teams, and content to build strong community ties. How AI tools can help create content faster without losing your voice. Timestamps ⏰ [00:00] - Recap [03:12] - Episode Introduction & Meeting Crystal Williams [06:01] - What Lemon Seed Does for Contractors [08:08] - Crystal's Background in HVAC and Business Growth [12:52] - Stop Blaming Your Digital Marketing Agency [17:35] - Repurposing Content with AI for More Reach [22:23] - From the Yellow Chair: Crystal's Own Podcast [26:36] - How to Avoid Losing Clients During a Rebrand [31:12] - Protecting Your Brand Reputation in the Field [35:50] - What to Expect in ROI from Branding [39:50] - Best ROI for Community Involvement If you found this conversation with Crystal Williams helpful, please leave us a review (5 stars would be greatly appreciated 😉). Links & References: LinkedIn: Crystal Williams Lemon Seed Marketing McWilliams Heating, Cooling, and Plumbing From the Yellow Chair Website: Lemon Seed Marketing McWilliams Heating, Cooling, and Plumbing From The Yellow Chair Podcast Youtube: From The Yellow Chair Podcast This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Lace.ai priceguide Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk
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    46 min
  • The Power of Reinvention for Female Leaders to Thrive After Fame & Find Purpose with Danica Patrick
    Dec 15 2025

    Learn how to automate tasks, save time, and increase your profit. No Coding required!
    👉 Enroll Today - https://bit.ly/3CZTDte

    __________________________________________


    Welcome to the Service Business Mastery Podcast!

    Visit our website for more episodes and insights! https://www.servicebusinessmastery.com

    In this episode of the Service Business Mastery podcast, Tersh Blissett & Josh Crouch chat with Danica Patrick, Race Car Driver, Host of the Pretty Intense Podcast, an Entrepreneur, and Motivational Speaker at Service World Expo. She shares how she transitioned from a successful racing career to building her own business ventures. Danica explains how passion, vision, and strong teams are key to long-term success. She also discusses the importance of goal setting, staying true to your vision, and how to overcome challenges in both racing and business. Learn how belief in your goals and dedication can drive growth and fulfillment in your career.

    In this episode, here's what you can expect to learn:

    1. How Danica transitioned from a racing career to entrepreneurship.

    2. Why having a clear vision and staying dedicated is key to success.

    3. The importance of building strong teams and staying true to your goals.

    4. How to overcome challenges in both business and racing.

    5. Ways belief in your vision can lead to long-term growth and fulfillment.

    Timestamps

    [00:00] – Recap

    [01:08] – Episode Introduction & Meeting Danica Patrick

    [01:30] – The Road to Racing & Breaking Barriers

    [02:17] – Finding Success in Racing

    [03:56] – The Role of Timing and Luck in Success

    [06:58] – Transitioning to NASCAR

    [09:05] – Podcasting and Trade Show Conversations

    [09:54] – The Business Transition from Racing to Entrepreneurship

    [12:13] – Building a Team and Trust in Business

    [13:27] – The Struggles of Capital and Decision Making in Startups

    [15:19] – Black Mirror and Technology's Growing Influence


    If you found this conversation with Danica Patrick helpful, please leave us a review (5 stars would be greatly appreciated 😉).


    Links & References:

    LinkedIn:

    • Danica Patrick

    Website:

    • Danica Patrick

    • Pretty Intense Podcast



    Connect with us!

    • Tersh Blissett

    • Josh Crouch

    • Join the Service Business Mastery Facebook group for more updates!

    • Visit our website: www.servicebusinessmastery.com



    Affiliate links:

    • Castmagic

    • StreamYard

    • IfTTT

    • Zyra Talk

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    17 min
  • TikTok Strategy for Contractors to Build Authority & Drive Organic Leads without Ads with Jen McKee
    Dec 10 2025
    Learn how to automate tasks, save time, and increase your profit. No Coding required! 👉 Enroll Today - https://bit.ly/3CZTDte 🚀 Get Your 14-Day Free Trial with CallRail! 👉 Visit: https://www.callrail.com/sbmpod __________________________________________ Welcome to the Service Business Mastery Podcast! Visit our website for more episodes and insights! https://www.servicebusinessmastery.com In this episode of the Service Business Mastery podcast, Tersh Blissett & Josh Crouch talk with Jen McKee at Epic 2025 in Orlando Florida. Jen is the owner of Kee Hart Marketing, a social media agency focused on helping home service businesses grow. Jen shares her journey from starting her own agency to becoming a leader in social media marketing for the trades industry. She explains how passion, consistency, and understanding the platform are crucial to success. Jen also discusses the importance of building a strong personal brand, adapting to different markets, and overcoming challenges in business. Learn how dedication and creativity can lead to long-term growth and fulfillment in your business. In this episode, here's what you can expect to learn: How Jen transitioned from running a social media agency to helping home service businesses grow. Why passion, consistency, and understanding your platform are key to success. The importance of building a personal brand and adapting to different markets. How to overcome challenges in social media marketing and business. Ways creativity and perseverance can lead to long-term growth and fulfillment in your business. Timestamps ⏰ [00:00] - Recap [02:05] - Jen's Social Media Agency & Trade Focus [03:25] - Early TikTok Success with a Client [04:52] - Algorithm Changes & User Control [08:26] - Why Native Content Beats Ads on TikTok [10:28] - TikTok Shop & Influencer Marketing [12:42] - Key Social Media Metrics to Track [13:50] - Building an Email List from Social Media [16:50] - The Critical Importance of Video Hooks [20:15] - Case Study: A Viral TikTok Video [21:08] - Handling Trolls & Negative Comments [23:28] - Engagement is the #1 Metric [26:14] - Recovering from Poor Content Performance [31:12] - Derek's Viral HVAC Content Strategy [34:48] - The Journey to Consistent Content Success [38:34] - Recommended Tools & Batch Creation [39:50] - Scheduling vs. Native Posting Strategy [45:45] - Personal vs. Business Branding Online [50:35] - How Personal Content Builds Connection [56:08] - How to Connect with Jen McKee If you found this conversation with Jen McKee helpful, please leave us a review (5 stars would be greatly appreciated 😉). Links & References: LinkedIn: Jen McKee Website: Kee Hart Marketing Facebook: Jen McKee Instagram: keehartmarketing TikTok: Marketing4PlumbersHVAC Youtube: The Kee to Growth Podcast This episode is kindly sponsored by: Sera UpFrog CallRail CompanyCam Visit CompanyCam and use code SBM for a free 2-week trial, 1:1 training and account setup, and 50% off your first two months! MarketStorm Lace.ai priceguide Connect with us! Tersh Blissett Josh Crouch Join the Service Business Mastery Facebook group for more updates! Visit our website: www.servicebusinessmastery.com Affiliate links: Castmagic StreamYard IfTTT Zyra Talk
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    58 min
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