Sneak-y Satanic Marketing with Tim Donald

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Sneak-y Satanic Marketing with Tim Donald

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À propos de cet audio

Tim Donald is the Creative Director at Sneak, the cult energy brand known for its disruptive campaigns, chaotic storytelling, and fiercely loyal fanbase.

In this episode we discuss:

Why you shouldn’t chase seniority
Building from DTC to retail
The power of design for Sneak
Satanic cults for marketing activations
Building a brand around gaming culture
Finding the sweet spot between nerd culture and popular culture
The creative pressure to stay true to the brand heritage
The impact of price promotion on brand
Building communities for marketing while not “selling out”

Full show notes, including contact details and a transcript can be found here on the show page.

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