Page de couverture de Targeted Lead Generation - Helping you discover and find the best lead generation tools and techniques for your business

Targeted Lead Generation - Helping you discover and find the best lead generation tools and techniques for your business

Targeted Lead Generation - Helping you discover and find the best lead generation tools and techniques for your business

Auteur(s): Manny Nowak
Écouter gratuitement

À propos de cet audio

 Helping you understand and learn the dozens of lead generation tools and techniques that are available to help you generate leads in your business. Each show will feature one tool/technique and expert. Start generating more lead which will lead to more sales for your business.copyright Nowak Associates, Inc Développement personnel Gestion et leadership Réussite Économie
Épisodes
  • 190 - How to Leverage the 80/20 rule to enhance efficiency and profit in small business with Michael Barbarita

    190 - How to Leverage the 80/20 rule to enhance efficiency and profit in small business with Michael Barbarita
    Dec 16 2025

    Michael, a business owner and consultant, shared his experience growing Ski Town U.S.A. by implementing unique strategies like a ski guarantee, which led to increased sales. He emphasized the importance of identifying and addressing customer and employee problems that they don't want, rather than focusing solely on financial incentives. Michael discussed his current work with trades businesses, highlighting the challenge of finding qualified employees and the growing importance of work-life balance for today's workforce. He introduced his book, which offers a 7-step formula based on the 80-20 rule to help business owners focus on activities that drive 80% of their revenue.

    . Manny encouraged the audience to connect with Michael for more insights and book interviews by visiting nextstepcfo.net/contact and mentioning "book interview" in the message box.
    Voir plus Voir moins
    30 min
  • 189 - Reflection on 2025 – A Key to Success

    189 - Reflection on 2025 – A Key to Success
    Dec 9 2025
    Manny discussed the importance of reflection in achieving success, drawing from John Maxwell's teachings. He emphasized that before setting goals for the coming year, it is crucial to take time to reflect on accomplishments from the past year, as this practice can lead to greater success in the future. Manny planned to walk through the reflection process, highlighting its significance and benefits. Reflection for Personal Growth Manny discussed the importance of reflection in evaluating one's accomplishments and experiences. He emphasized the need to pause and assess progress regularly, not just daily but also monthly, quarterly, and yearly. Manny highlighted reflection as a powerful tool for learning lessons and gaining insight, using an athlete's post-game evaluation as an example. Leadership Reflection for Growth Manny discussed the importance of reflection in leadership and organization growth, drawing parallels to how athletes and coaches analyze performance to improve. He emphasized that leaders should take time to review and reflect on their actions and decisions, just like coaches study game films to identify areas for improvement. Manny stressed that reflection is a valuable tool across all aspects of an organization and encouraged attendees to embrace this practice for personal and organizational development. Year-End Reflection and Goal Setting Manny discussed the importance of reflecting on accomplishments and setbacks at the end of the year. He emphasized the need to celebrate wins, no matter how small, and to acknowledge both successes and failures. Manny suggested using this reflection process to identify areas for improvement and set goals for the future. Sales Strategy Reflection and Improvement Manny discussed the importance of reflecting on sales strategies to improve performance. He suggested creating a list of what went well and what didn't in past deals to avoid repeating mistakes. Manny emphasized the need for organizations to focus on increasing sales before addressing other financial aspects. He also highlighted the importance of personal customer interactions and tailored solutions in building loyalty and driving growth. Maximizing Sales and Retention Strategies Manny discussed strategies for improving sales and customer retention, emphasizing the importance of focusing on the 20% of activities that yield the most results. He highlighted referrals as a key source of business and encouraged examining customer loss to identify areas for improvement. Manny also stressed the need to address customer departure reasons to enhance retention rates. Leadership and Financial Strategy Insights Manny discussed the importance of reflection and how it led to regaining two major customers. He emphasized the need to assess leadership teams, identifying strengths and weaknesses, and suggested leadership training as a solution. Manny also stressed the critical role of cash in business, urging a review of successful financial strategies. Cash Management and Leadership Transition Manny shared a story about a financial expert who transformed their organization from relying on credit to becoming cash-based, highlighting the importance of reflecting on and addressing cash management issues. Manny then promoted Covert Leadership Training, emphasizing its role in helping organizations adapt to new leadership styles and transition from authoritative to servant leadership. Reflection for Pattern Recognition Manny discussed the importance of reflection in identifying patterns, behaviors, and outcomes, both desired and undesired. He encouraged participants to set aside time for personal and team reflection exercises, suggesting journaling and using sticky notes for collaboration. Manny emphasized the value of conducting after-action reviews to enhance organizational success and project management. Reflective Project Management Insights Manny shared his experience with project management at Boeing and emphasized the importance of regular reflection, comparing it to how football teams analyze their performance after every game. He encouraged listeners to take 5 minutes daily or weekly to reflect on what went well and what didn't, and to use these reflections to improve and build their businesses. Manny mentioned that he reviews his annual reflections to recall important details and will discuss this process further in a future episode. Daily Reflection for Success Manny emphasized the importance of reflection as a daily practice and a tool for success, highlighting its benefits for leadership, decision-making, and organizational effectiveness. He encouraged listeners to incorporate reflection into their routines to enhance performance and improve the bottom line. Manny concluded by expressing gratitude for the audience's participation. Reflect for Success, Connect with Us Manny discussed the importance of reflection before planning for the next year, emphasizing that it sets...
    Voir plus Voir moins
    21 min
  • 188 Servant Leadership overview

    188 Servant Leadership overview
    Dec 2 2025
    The Targeted Lead Generation Podcast launched with a focus on Sales, Finance, and Leadership strategies, emphasizing the importance of improving workplace culture and employee satisfaction through servant leadership principles. The show's host discussed key characteristics of servant leadership including empathy, active listening, and providing necessary resources to support team members. Manny shared success stories and examples from various organizations to illustrate how empowering employees and fostering a collaborative environment leads to improved team cohesion, productivity, and organizational success. Summary Servant Leadership in Workplace Culture Manny introduces the Targeted Lead Generation Podcast, focusing on Sales, Finance, and Leadership (SFL) strategies to enhance workplace culture and drive success. He discusses the concept of servant leadership, a powerful approach reshaping organizations, and mentions the show's host and sponsor, the Servant Leadership Company. Manny emphasizes the importance of improving employee satisfaction and retention in today's business world, highlighting servant leadership as a key strategy for achieving these goals. Servant Leadership Principles and Empathy Manny discussed the principles of servant leadership, emphasizing its focus on serving and supporting team members rather than maintaining authoritative control. He highlighted empathy as a key characteristic, explaining how active listening and understanding team perspectives build trust and foster a positive work environment. Manny also stressed the importance of providing necessary resources and support to help team members succeed, noting that effective leadership involves equipping employees with the tools they need to exceed expectations. Servant Leadership and Team Success Manny shared a story about a CEO who refused to invest in a new CRM system despite knowing it was necessary, resulting in the loss of an entire new sales team. He emphasized that servant leadership requires providing the right tools to employees and building a collaborative community, where individual success is tied to team success. Manny also stressed the importance of having a clear and achievable vision that aligns team goals and motivates employees to work towards a shared purpose. Servant Leadership Principles and Training Manny discussed the principles of servant leadership, emphasizing the importance of walking the talk and focusing on team success rather than individual achievements. He highlighted the benefits of adopting a servant leadership approach, such as improved team cohesion and organizational success. Manny also introduced and promoted Covert Leadership Training, an organization that offers resources and training in servant leadership, encouraging attendees to visit their website for further information. Servant Leadership: Benefits and Examples Manny discussed the benefits of servant leadership, emphasizing its ability to enhance employee engagement, increase productivity, and foster a strong organizational culture. He used examples from Southwest Airlines, TD Industries, and The Container Store to illustrate how empowering employees with both responsibility and authority leads to higher job satisfaction, lower turnover rates, and revenue growth. Manny stressed the importance of open communication and taking action based on employee feedback to drive productivity and maintain a culture where leaders and employees work collaboratively towards common goals. Servant Leadership Principles Overview Manny discussed the principles of servant leadership, emphasizing the importance of empowering teams, encouraging decision-making at all levels, fostering open communication, investing in development, and cultivating a people-first culture. He highlighted the need for leaders to demonstrate trust and create a safe space for employees to voice concerns. Manny also mentioned his book "Make a Decision, Will You Please?" and encouraged listeners to learn more about servant leadership by connecting with him at covertleadershiptraining.com or contacting him directly. Connect with Convert Leadership training and set up a discovery call today. https://calendly.com/mannynowakcalendar/covert-leadership-30-minute-introduction Manny Nowak 856 364 5867 Manny@mannynowak.com www.coachmanny.com
    Voir plus Voir moins
    26 min
Pas encore de commentaire