Tech Designed with Patients: Sean Bina – Epic
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Barbara Lewis, PhD, MBA, interviewed Sean Bina, Vice President of Access and Patient Experience at Epic, who discussed the company's five core design principles, the many ways that Epic incorporates patients into their design and development throughout the entire process, and their focus on working side-by-side with customers and end-users in their innovative immersion technique. Epic's Double Diamond-based Patient-Centered Design model demonstrates how continuous, structured engagement with patients leads to more usable and relevant digital health tools. By embedding end-user feedback throughout the process, Epic reduced usability complaints and increased satisfaction.
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