Épisodes

  • E169. Why Human Tech Support Still Beats AI Chatbots
    Sep 29 2025

    Small business owners waste hours fixing tech problems that could be solved in minutes by professionals. Andrew Bolton, CEO of TechRescue, explains why his human-first tech support model thrives while competitors chase automation.

    In this episode, Andrew shares how he built a profitable 24/7 support company serving small businesses for just £40 per month. Learn why DIY tech fixes actually cost more than professional help, how to calculate the real value of your time, and why treating customers like people beats treating them like account numbers.

    Perfect for business owners tired of wrestling with routers, software glitches, and website problems when they should be focusing on growing their companies.

    Guest: Andrew Bolton - CEO & Co-Founder, TechRescueContact: help@techrescue.io | 855-250-8586

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠⁠ https://targetict.co.uk⁠⁠⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠⁠https://instantsetters.com⁠⁠⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠⁠https://greentechpulse.com⁠⁠⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠⁠https://ixbrlify.com⁠⁠⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠⁠https://shortagejobs.com⁠⁠⁠

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    40 min
  • E168. From Unknown to Authority: Getting Your Business in the Press
    Sep 22 2025

    Service-based business owners often struggle to differentiate themselves from competitors and build client trust quickly. Leonard Scheiner reveals how strategic press coverage can transform your business credibility overnight.

    In this episode, Leonard breaks down the psychology of client decision-making, explaining why press coverage accelerates trust-building better than any other marketing method. You'll learn his proven process for getting featured in publications and TV, even if you think your business isn't "newsworthy."

    Leonard shares real examples of clients who've gained immediate business results from press features, practical tools for monitoring media mentions, and how to handle negative coverage professionally. Whether you're a lawyer, doctor, consultant, or any professional selling expertise, this episode provides a roadmap for building unshakeable authority in your field.

    Expect practical advice on preparing your online presence, identifying press opportunities, and measuring the long-term value of media coverage. Leonard also shares his free training resource for those ready to take their first steps into media placement.

    About the Tech Your Business Podcast: Weekly conversations with successful entrepreneurs and industry experts sharing practical strategies for using technology and strategic thinking to grow your business.


    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠⁠ https://targetict.co.uk⁠⁠⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠⁠https://instantsetters.com⁠⁠⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠⁠https://greentechpulse.com⁠⁠⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠⁠https://ixbrlify.com⁠⁠⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠⁠https://shortagejobs.com⁠⁠⁠

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    36 min
  • E167. Why Most Social Media Marketing Is a Complete Waste: Former Bot Creator
    Sep 15 2025

    Most small businesses burn through marketing budgets on social media with little to show for it.

    Tim O'Hearn, who built profitable Instagram bot software and later designed social media feed algorithms, reveals exactly why your social strategy isn't working.

    This conversation exposes the harsh realities of social media marketing that agencies prefer to hide. Tim explains why blue check marks and follower counts provide zero business value, how platforms use algorithmic feeds to force ad spending, and the truth about shadow banning.

    Learn to spot the red flags when agencies promise guaranteed follower growth, understand why the "dead internet theory" matters for business owners, and discover why email lists beat any social media strategy. Tim's unique perspective as both a platform manipulator and insider system designer offers invaluable insights for business owners tired of wasting money on ineffective social media marketing.

    Instead of chasing viral content on rigged platforms, discover how to build audiences you actually own and control.

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠ https://targetict.co.uk⁠⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠https://instantsetters.com⁠⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠https://greentechpulse.com⁠⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠https://ixbrlify.com⁠⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠https://shortagejobs.com⁠⁠⁠


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    40 min
  • E166. How Remote Business Owners Can Minimize Tax Exposure
    Sep 8 2025

    Could you be paying thousands more in taxes than necessary?

    CPA Vincenzo Villamena breaks down legal tax optimization strategies for remote business owners, including real examples of clients saving $25,000 to over $1 million annually.

    Key Takeaways:


    • Foreign Earned Income Exclusion: Save $30,000 annually on first $126,000
    • Tax-free US companies for non-residents (under $1,000 setup cost)
    • International structure compliance requirements
    • Banking solutions for global entrepreneurs
    • State-by-state incorporation strategies


    About the Guest:

    Vincenzo Villamena, CPA, is CEO of Online Taxman and Global Expat Advisors. With Big 4 audit experience and specialization in offshore structures, he helps US entrepreneurs abroad optimize their tax situations while maintaining compliance.

    Perfect for: Business owners exploring remote work, international expansion, or tax optimization.

    Resources: onlinetaxman.com | entity.inc

    Subscribe to Tech Your Business for weekly insights on leveraging technology and smart strategies to grow your business.

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠ https://targetict.co.uk⁠⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠https://instantsetters.com⁠⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠https://greentechpulse.com⁠⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠https://ixbrlify.com⁠⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠https://shortagejobs.com⁠⁠⁠



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    30 min
  • E165. The Simple System That Stops Restaurants from Bleeding Money Daily
    Sep 1 2025

    Restaurant owner turned software founder Geordy Murphy reveals how daily financial monitoring can increase profits by 40%.

    After 18 years running restaurants, including turning a $200K loss into an $8M profit operation, Geordy created FobeSoft - a system that gives restaurant owners daily P&L statements compared to budget.

    Learn practical financial control strategies that work for any business, including real case studies of businesses saving $40,000-$100,000 annually through better cost tracking. Discover why daily number-checking prevents small problems becoming major losses, how to organize expenses to reveal profit leaks, and which four key areas drain most business profits.

    Geordy shares specific examples: a chef who saved $37,500 in credit card fees with one phone call, a restaurant that cut $40,000 in ineffective advertising without affecting sales, and how modern technology automates 97% of financial monitoring.

    Perfect for restaurant owners, retail businesses, and any entrepreneur wanting better financial control. Get actionable insights from someone who's solved these problems in the real world.

    Host: Peter Banigo, Target ICT

    Guest: Geordy Murphy, Founder of FobeSoft

    Contact: www.fobesoft.com | geo@fobesoft.com

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠⁠ https://targetict.co.uk⁠⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠⁠https://techyourbusinesspodcast.com⁠⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠⁠https://instantsetters.com⁠⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠⁠https://greentechpulse.com⁠⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠⁠https://ixbrlify.com⁠⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠⁠https://shortagejobs.com⁠⁠⁠


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    28 min
  • E164. How Kami Kay Made Bulletproof Clothing Look Like Everyday Fashion
    Aug 25 2025

    Join host Peter Banigo as he interviews Kami Kay, founder of Civilian, who transformed bulletproof protection from bulky vests into stylish everyday clothing. This episode explores how technology enables innovation in traditional industries, even without prior experience.

    Kami discusses her journey creating NIJ-certified bulletproof clothing that's 40% lighter than traditional materials, using AI for business operations, and building a global supply chain. Learn practical strategies for product validation, international manufacturing, and effective marketing approaches.

    Essential listening for entrepreneurs interested in product innovation, technology integration, and disrupting established markets.

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠ https://targetict.co.uk⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠https://techyourbusinesspodcast.com⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠https://instantsetters.com⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠https://greentechpulse.com⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠https://ixbrlify.com⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠https://shortagejobs.com⁠⁠

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    35 min
  • E163. How Law Firms Can Protect Client Data Without Breaking the Bank
    Aug 18 2025

    Security expert Dylan Evans reveals why most law firms waste money on ineffective security tools and shares the simple methods that actually prevent cybercrime. Learn how to protect attorney-client privilege and trust accounts without expensive IT infrastructure.

    This episode covers practical security steps any law firm can implement today, from securing client communications to eliminating single points of failure. Dylan explains why cloud-based solutions often provide better security than traditional in-house systems and how to choose security providers who focus on results rather than compliance theater.

    Perfect for solo practitioners and firm managers who want effective security without the complexity and cost of traditional cybersecurity approaches.


    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠ https://targetict.co.uk⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠https://techyourbusinesspodcast.com⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠https://instantsetters.com⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠https://greentechpulse.com⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠https://ixbrlify.com⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠https://shortagejobs.com⁠⁠

    Voir plus Voir moins
    34 min
  • E162. How to Write a Business Book That Actually Grows Your Company
    Aug 11 2025

    Writing a business book isn't about chasing bestseller status - it's about creating a strategic tool that builds real authority and drives company growth. Self-publishing consultant Rodney Miles, who's helped over 300 authors in 15 years, reveals why the "bestseller" label has lost its meaning and what actually matters for business success.

    In this practical episode, you'll discover the truth behind Amazon bestseller lists (sometimes requiring just 10-20 sales) versus New York Times rankings (needing 3,000-10,000 copies weekly). Rodney shares essential tools like Microsoft Word for formatting, Scrivener for organisation, and Publisher Rocket for category research.

    Learn how to place strategic call-to-actions in your book's opening pages, leverage the 10% preview feature on platforms, and focus on professional presentation over bestseller badges. This episode builds on our previous self-publishing discussion (Episode 95) with deeper business strategy insights.

    Perfect for business owners ready to transform their expertise into published authority that actually grows their companies.

    More from Us:

    - Target ICT Ltd - We make tech easy and accessibleforbusinesses:⁠⁠ https://targetict.co.uk⁠⁠

    - Tech Your Business Podcast - Learn how technology canhelpyour business grow: ⁠⁠https://techyourbusinesspodcast.com⁠⁠

    - Instant Setters - Get an AI assistant for yourbusinessphone calls: ⁠⁠https://instantsetters.com⁠⁠

    - Green Tech Pulse Podcast - Discover the latest ingreentechnology: ⁠⁠https://greentechpulse.com⁠⁠

    - IXBRLify - Turn your financial reports into XBRLformatquickly: ⁠⁠https://ixbrlify.com⁠⁠

    - Shortage Jobs - Find jobs that offer work visas: ⁠⁠https://shortagejobs.com⁠⁠

    Voir plus Voir moins
    36 min