Épisodes

  • Mo' sales people, mo' problems.
    Sep 24 2023

    Are you considering hiring more sales people to fix your sales problem? Stop and listen to this episode instead.

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    6 min
  • What do you reckon is the most important asset in your business?
    Mar 31 2022

    Hint, hint: it's YOU. This episode contains a mighty kick-up-the-ass for complacent business owners.

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    6 min
  • Desperation is a scent you want to avoid at all costs.
    Mar 28 2022

    Ever heard the phrase "smell like a salesman?". It exists because desperate sellers do desperate things... and in turn lose prospects all the time.

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    6 min
  • Sometimes in sales, you need to learn to shut the f**k up.
    Mar 27 2022

    Aggressive title aside... how good are you at knowing when to press harder, and when to sit back and let the phone line go quiet so that your prospect can sell themselves?

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    6 min
  • Here's why your website is the worst lead generator in your arsenal.
    Mar 25 2022

    Far too many B2B business owners convince themselves that a crash-hot website will generate them business. Reality check: it rarely does. Here's why.

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    8 min
  • What do you do before your sales appointments to elevate anticipation?
    Mar 22 2022

    Elevating anticipation before a prospect turns up to the sales call is key to reducing objections and closing deals faster.

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    8 min
  • Before you sell your next retainer, listen to this episode.
    Mar 20 2022

    Most B2B business owners and sellers are trying to sell 'continuity' services and retainers far too early in the buyer's journey. Here's what to do instead.

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    8 min
  • Do you sell outcomes, features, benefits, or 'things?'
    Mar 17 2022

    Most sellers in the B2B space are stuck selling features, benefits, or 'things', when instead they should be focusing on the 'outcomes' their prospects are really looking for.

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    7 min