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FORDIFY LIVE: The Business Growth Show with Ford Saeks

FORDIFY LIVE: The Business Growth Show with Ford Saeks

Auteur(s): Ford Saeks
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 FORDIFY LIVE: The Business Growth Show with Ford Saeks is the go-to podcast for entrepreneurs, franchise leaders, and business executives who want practical strategies to accelerate growth, boost sales, and harness the power of AI innovation. Hosted by Ford Saeks—Hall of Fame keynote speaker, business growth accelerator, and author of Accelerate, AI Mindshift, and AI Alchemy—this podcast delivers real-world insights you can implement immediately. Ford has helped organizations generate over $1 billion in sales, and now he brings those same proven strategies to you. Each episode features in-depth interviews with top CEOs, franchise executives, marketing experts, and AI innovators, giving you actionable takeaways on: Business Growth Strategies: Learn how to scale faster and outperform competitors. Franchise Success: Discover tools to improve local marketing, sales, and franchisee performance. AI in Business: Cut through the hype to uncover practical ways AI can boost productivity, decision-making, and customer engagement—without losing the human touch. Sales & Marketing Mastery: Unlock proven formulas to attract, convert, and retain high-value clients. Leadership & Entrepreneurship: Build stronger teams, adapt to disruption, and lead with confidence. Customer Experience: Create remarkable experiences that drive loyalty, referrals, and repeat business. Whether you're a startup founder, small business owner, franchise operator, or corporate leader, you'll find the insights you need to future-proof your business and achieve measurable results. Tune in each week for FORDIFY LIVE: The Business Growth Show—where bold ideas meet proven strategies, and your next big breakthrough begins.(C) MMXX - MMXXV Marketing Marketing et ventes Réussite personnelle Économie
Épisodes
  • S1Ep254 Franchise Growth and Leadership that Builds Stronger Brands with Todd Treml

    S1Ep254 Franchise Growth and Leadership that Builds Stronger Brands with Todd Treml
    Oct 30 2025
    Franchise growth and leadership are at their best when they blend business performance with human connection. Growth on paper can look impressive, but the true measure of a brand's success lies in how it serves its people — both the customers who trust it and the teams who carry its mission forward. Great leaders understand that sustainable expansion is built not only on systems and strategy but also on empathy, purpose, and shared values. For leaders who have scaled hundreds of franchise locations, the challenge is never just about numbers. It is about creating frameworks that deliver consistent results while still leaving room for individual ownership, community connection, and personal pride in the work. Balancing structure and soul is the hallmark of effective franchise growth and leadership, and it is a balance Todd Treml knows well. As CEO of Touching Hearts at Home, Todd brings a lifetime of franchise leadership experience to one of the most meaningful industries in business today: senior care. His path spans from helping grow household names like Play It Again Sports and Plato's Closet to guiding mission-driven brands like Snap Fitness, Pedal Pub, and now Touching Hearts. Each of these ventures offered different challenges and lessons, but they all shared a common thread — the importance of people-centered leadership. Across every chapter, Todd has focused on empowering franchise owners, supporting local success, and strengthening the connection between brand values and community impact. Todd's leadership style is grounded in clarity, accountability, and compassion. Having worked across industries ranging from retail and wellness to experiential services and now healthcare, he understands that the best franchises are built on trust and transparency. Under his guidance, Touching Hearts at Home continues to expand nationwide while holding firmly to its purpose: helping people stay independent, safe, and connected through compassionate in-home care. This combination of operational discipline and heartfelt service exemplifies what modern franchise growth and leadership should look like — results-driven yet people-focused. Ford Saeks, who recently spoke at the Touching Hearts annual convention, has long emphasized the same philosophy. In his view, true leadership happens when strategy and culture align. Systems, processes, and marketing drive scalability, but purpose is what gives growth staying power. When organizations prioritize relationships between franchisors and franchisees, leaders and teams, and brands and customers, they create loyalty that cannot be replicated. Franchise growth does not happen by accident. It is built on trust, consistent communication, and a clear vision for the future. Todd's approach centers on supporting franchise owners not just as operators but as entrepreneurs. By providing tools, training, and mentorship, Touching Hearts empowers its network to deliver exceptional service while maintaining profitability. That balance of purpose and performance is what distinguishes the brand in a competitive market. The senior care industry is growing rapidly as populations age, but success requires more than meeting demand. It takes leadership that understands both the operational complexity and the emotional impact of the work. Todd's decades in franchising have shown that when leaders focus on the "why" behind the business, they inspire teams to deliver at the highest level. For business owners and executives alike, the lesson is clear: franchise growth and leadership are inseparable from culture. A company that leads with authenticity, invests in people, and embraces innovation builds more than a brand. It builds a legacy. Touching Hearts at Home continues to prove that profitability and purpose can go hand in hand. Under Todd's guidance, the company is not just expanding; it is setting a new standard for what it means to grow with compassion and lead with integrity. Watch the full episode on YouTube. Join Fordify LIVE every Wednesday at 11 a.m. Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Todd Treml Todd Treml is the CEO of Touching Hearts at Home, a leading national in-home care franchise dedicated to providing compassionate, professional support for seniors and adults with disabilities. With decades of experience in franchise leadership, Todd has guided major brands including Play It Again Sports, Plato's Closet, Snap Fitness, and Pedal Pub. His commitment to empowering franchise owners and leading with purpose continues to drive the growth and impact of Touching Hearts at Home. Learn more at TouchingHearts.com. About Ford Saeks Ford Saeks is a Business Growth Accelerator who has helped generate more than a billion dollars in sales worldwide, working with companies from start-ups to Fortune 500s. As President and CEO of Prime Concepts Group, Inc., he specializes ...
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    35 min
  • S1Ep253 Scale with Purpose, with Outsource Access Founder & CEO Brad Stevens

    S1Ep253 Scale with Purpose, with Outsource Access Founder & CEO Brad Stevens
    Oct 23 2025
    Scale with purpose is a concept many leaders talk about, but few execute at the level of Brad Stevens. As Founder and CEO of Outsource Access, a virtual staffing firm that has grown to over 500 employees in just four years, Stevens has built a business that blends systems thinking with social impact—and he's just getting started. A lifelong entrepreneur, Brad Stevens has launched and scaled multiple domestic and international businesses, with distribution across 18 countries. His journey with Outsource Access began with a mission to solve a common problem facing modern businesses: how to grow efficiently without compromising on values or burning out internal teams. What started as a lean operation has quickly become one of the most recognized firms in the virtual staffing space, earning accolades from Inc. Magazine, Real Leaders, and other respected organizations. The phrase scale with purpose isn't a catchphrase—it's a discipline. It's reflected in the way Outsource Access operates, from its commitment to the United Nations Sustainable Development Goals to its intentional community impact in the Philippines, where its workforce is based. Under Brad's leadership, the company became the only outsourcing firm to receive the Inc. Magazine Best in Business Award for impact across industries, society, and the environment. What separates Brad's approach from others in the outsourcing world is his relentless focus on systems and leadership. While many companies struggle to delegate, automate, or operationalize their growth, Brad has designed a model that makes scaling accessible, affordable, and aligned with long-term vision. His firm not only provides virtual talent, but also supports clients in building efficient workflows, implementing tech tools, and optimizing their business operations at every level. Scale with purpose also means knowing what not to do. Brad is the creator of the podcast Automate & Delegate – What Should You NOT Be Doing, where he interviews leaders on how to eliminate the distractions that hold them back. His insights draw from years of experience building high-performance teams, often on the other side of the globe, without ever stepping foot onsite due to global restrictions. Brad's thought leadership extends beyond business strategy. He's worked directly with figures like Martin Luther King III, co-founded a software platform for membership organizations, and was selected to lead a think tank at the United Nations headquarters in New York focused on the Sustainable Development Goals. He's also a TEDx speaker with more than 230,000 views and a published course author with a global reach across Entrepreneurs' Organization. As a member and leader within both Entrepreneurs' Organization (EO) and Young Presidents' Organization (YPO), Brad serves as a connector, strategist, and advisor for some of the most dynamic entrepreneurs in the world. He's helped hundreds of businesses rethink how they scale—removing bottlenecks, identifying efficiencies, and building virtual teams that deliver real results. Behind every strategy is a purpose-driven mindset. Brad lives in Atlanta, Georgia with his wife Cindy and their two children, balancing a global business with a deeply personal commitment to making a positive impact. In an age where growth can feel chaotic or overwhelming, the ability to scale with purpose has never been more essential. Whether it's through delegation, automation, or outsourcing, leaders who embrace this mindset are better positioned to grow sustainably, serve their customers more effectively, and build businesses that make a difference. Watch the full episode on YouTube. About Brad Stevens Brad Stevens is a global entrepreneur, TEDx speaker, and the Founder and CEO of Outsource Access, a virtual staffing firm that has grown to over 500 employees in just four years. With a background in launching international businesses and building high-performance systems, Brad helps companies delegate, automate, and scale with purpose. His firm has earned recognition from Inc. Magazine, Real Leaders, and other leading organizations for combining business growth with social impact. Brad is also the co-founder of 1-ON-1 Connections, a software platform for membership organizations, and the creator of the podcast Automate & Delegate – What Should You NOT Be Doing. A sought-after speaker and advisor, Brad has shared stages with thought leaders like John Maxwell and Deepak Chopra and has led strategic initiatives with figures including Martin Luther King III. He is a longtime member of Entrepreneurs' Organization (EO) and Young Presidents' Organization (YPO), where he actively contributes to leadership development and impact-driven entrepreneurship. To learn more about how Brad Stevens and Outsource Access help organizations delegate smarter and scale with purpose, visit OutsourceAccess.com. About Ford Saeks Ford Saeks is a Business Growth Accelerator with more than 20 years of ...
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    47 min
  • S1Ep252 Debrief to Win with Fighter Pilot and VMax Group Founder Robert "Cujo" Teschner

    S1Ep252 Debrief to Win with Fighter Pilot and VMax Group Founder Robert "Cujo" Teschner
    Oct 16 2025
    Debrief to win isn't just a military practice—it's a business imperative. At least, that's how Robert "Cujo" Teschner sees it. A retired U.S. Air Force fighter pilot and the founder of VMax Group, Cujo spent years training elite teams to perform under pressure, make split-second decisions, and lead with accountability. Now, he works with businesses across industries to bring those same high-performance principles into the boardroom. Before launching his leadership consultancy, Cujo served as an F-15 and F-22 fighter pilot, Weapons School instructor, and F-22 squadron commander. He also held a senior role on the Joint Staff and earned advanced degrees in operational art and national security strategy. But what set his military career apart was his deep expertise in the debriefing process—the structured, forward-focused method used by top military teams to learn, adapt, and improve. The idea behind debrief to win is simple but powerful: every mission ends with a disciplined review of what happened, what worked, what didn't, and what must change. It's not about blame—it's about learning. That same mindset, Cujo argues, is desperately needed in today's fast-moving business environment. The transition from fighter pilot to entrepreneur came with its own challenges. After a cancer diagnosis forced him into early retirement, Cujo found himself navigating civilian life without a playbook. But what began as a difficult detour became the foundation for his next mission. He founded VMax Group with the goal of teaching businesses how to "really team"—how to communicate, lead, and operate with the kind of clarity and purpose that's often missing in corporate environments. Debrief to win became the centerpiece of that work. Unlike traditional accountability models in business—often reactive, fear-based, and backward-looking—this approach is proactive, structured, and focused on building a stronger next iteration. Whether a project succeeds or fails, teams are trained to extract insights that improve future performance. What sets Cujo's model apart is the emphasis on learning, discipline, and tone. In high-stakes environments, the way a debrief is conducted can make or break trust. Leaders are taught to approach the process with curiosity, not criticism. That shift in mindset opens the door for honest conversations, stronger alignment, and real improvement—without triggering defensiveness or blame. Organizations that embrace the debrief to win model often see changes well beyond performance metrics. Communication improves. Teams become more resilient. People take greater ownership of outcomes. And over time, a culture of continuous learning begins to take hold. It's not just about fixing mistakes—it's about building the kind of high-functioning teams that don't settle for average. VMax Group, headquartered in St. Louis, Missouri, works with clients across North America, ranging from fast-growing startups to established enterprises. Cujo's background resonates with organizations seeking not just leadership development, but transformation. His work brings structure to chaos, purpose to process, and accountability to action. In a marketplace filled with disruption—from AI to economic uncertainty to shifting workplace dynamics—the ability to debrief to win is more important than ever. Teams that build learning into their culture are better positioned to navigate change, recover from setbacks, and seize opportunity. And as Cujo often reminds clients, the best time to debrief is not after something goes wrong—it's every time. Whether the goal is scaling a business, strengthening leadership, or improving execution, the path forward starts with a simple question: what can we do better next time? For teams willing to ask—and answer—that question consistently, the results speak for themselves. Watch the full interview on YouTube. Join Fordify LIVE every Wednesday at 11 a.m. Central on your favorite social platforms and catch The Business Growth Show Podcast every Thursday for a weekly dose of business growth wisdom. About Cujo Teschner Robert "Cujo" Teschner is a retired U.S. Air Force fighter pilot and the founder of VMax Group, a leadership consulting firm based in St. Louis, Missouri. During his distinguished military career, he served as an F-15 and F-22 pilot, Weapons School instructor, squadron commander, and senior Joint Staff officer. He is a combat veteran with advanced degrees in Operational Art and Science and National Security Strategy. From 2004 to 2006, Cujo was the Air Force's subject matter expert on post-mission debriefing—a methodology used by elite military teams to drive continuous improvement. Today, he brings that same system to the business world, helping organizations build high-performing teams through accountability, clarity, and structured learning. Through his work at VMax Group, Cujo has become a trusted advisor to executives, teams, and organizations looking to lead ...
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    35 min
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