In this episode of The Business of Winning, we sit down with former Formula 1 driver Martin Donnelly to explore one of the most extraordinary journeys in motorsport.

From his racing roots in Belfast to fighting his way onto the Formula 1 grid, Martin reflects on the grit, ambition and sacrifice required to reach the top. He shares candid insight into the political realities of elite motorsport, the pressure of competing against established teammates and the mindset needed to seize opportunity.

Martin recounts his life-altering accident at the 1990 Spanish Grand Prix, an incident that ended his Formula 1 career and reshaped his life. With honesty and humour, he speaks about survival, resilience and rebuilding purpose when everything changes in an instant.

Three decades later, that defining moment came full circle when Martin received an unexpected call from Lewis Hamilton, leading to his involvement in F1: The Movie. His real-life story inspired Brad Pitt’s character, Sonny Hayes, with Martin advising on the film and attending the London premiere.

This episode is a powerful reminder that winning isn’t always about titles or trophies, but about how you respond when the race changes completely.
A must-listen for anyone interested in leadership under pressure, elite performance and life beyond the finish line.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

This week, we’re joined by Xevi Pujolar and Nash Mayuela.

Xevi, best known for leading trackside operations at Sauber, lifts the lid on life on the pit wall: rapid-fire decision-making, pressure resilience, and the teamwork required to execute at the highest level of motorsport.

Nash brings a complementary perspective, breaking down the behavioural science behind elite performance and how data-driven insights can be transformed into practical frameworks for teams in any industry.

A fascinating conversation for anyone interested in leadership, performance and the mindset behind winning.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.

What can Formula 1 teach us about human performance, wellbeing and sustaining success under immense pressure? This week we are joined by CEO Annastiina Hintsa.

The groundbreaking partnership between her father, Dr Aki Hintsa, and Mika Häkkinen sparked a movement that now sees Hintsa’s world-renowned coaches supporting more than 60% of today’s Formula 1 grid. Annastiina offers a rare inside look at the holistic approach that has powered multiple World Championships and reshaped how elite drivers prepare, perform, and recover.

She reflects on her father’s legacy, the creation of Hintsa’s renowned “Circle of Success” model and why identity, focus and control are central to high performance. Annastiina also unpacks the pressures facing modern drivers such as social media scrutiny or the relentless calendar of Formula 1, explaining why today’s executives face many of the same challenges around distraction, decision-making and sustainable performance.

🎧 A must-listen for fans of Formula 1, leadership, human performance and personal development.

🎤 Interested in booking Annastiina to speak at your next event? Get in touch to find out more.

Performance Insights specialises in bringing impactful keynote speakers from motorsport industries to global events, conferences and seminars. For enquiries, please reach out to us at enquiries@performanceinsights.co.uk or visit our website www.performanceinsights.co.uk.

Join the conversation on socials using #BusinessofWinning and share your thoughts! Follow us @P1nsights for the latest updates.

Intro recorded by: Charlie Barlow.