You put the work in. You make something you're proud of. You hit publish… and then? Crickets. Tumbleweeds. A handful of likes from your mom and your college roommate.

If you've ever wondered why some creators seem to explode overnight while your (arguably better!) work struggles to get traction, today's episode is for you. Because here's the truth:

Making great work is only 50% of the job. The other 50% — the part no one told you about — is community.

Community is the force multiplier behind every breakout launch, every viral post, every "overnight success." It's the difference between work that disappears and work that spreads.

In today's episode:

• What "the other 50%" actually means
• Why community is the foundation of every long-term creative career
• Exactly how to build yours (step-by-step, online and offline)

Enjoy — and remember: what you give is what you get.

If you're a creator, here's a hard truth: most of us don't charge enough. We look around, see what others are doing, and call that "the going rate." But that's not how value works.

There's no upper limit on creativity — you can charge whatever someone is willing to pay. The key is learning to positionyourself and negotiate with confidence.

Your job isn't to fit perfectly into "industry standards." It's to understand the value you bring and price accordingly. It takes the same effort to sell something for $100 as it does for $10,000 — the difference is who you're talking to.

• There's no ceiling on art: you can charge whatever someone will pay
• Value over time: move from hours and day rates to creative fees
• Positioning is everything: look enough like the standard, then add your unique premium
• Right clients, right price: the same work can pay 10x with the right audience

The takeaway? Pricing is a creative act. Know your worth, say it with confidence, and find the clients who see it too.

Here's an important reminder: you'll never feel ready to start. But you've got to do it anyway. And the operative word there is "do."

Just start.

This episode is the kick in the ass you need. Too often we get bogged down in the dreaming, the research, and the preparing - without the DOING. Feel me on this? It's a common excuse that most of use…that we just need a little more planning… Wrong.

This is not to say that planning isn't necessary, just that it shouldn't be the crutch that prevents you from executing. And for most it is. Let's change that.

If you've ever felt stuck - or heck - you're feeling stuck now, this episode is for you. We talk about the right balance between the planning and executing in a way that will get the results you want.