In this episode of The Determined Society, Shawn French sits down with Kwame Christian, a bestselling author, attorney, corporate negotiation consultant, TEDx speaker, and host of Negotiate Anything, the #1 negotiation podcast in the world.

Kwame breaks down the real meaning of determination: making an agreement with yourself and keeping the promise, even when fear, conflict, or discomfort stand in the way.

But this conversation goes far beyond traditional negotiation. It dives into the psychology of people-pleasing, childhood conditioning, internal self-talk, emotional regulation, boundaries, and what keeps so many of us from speaking up for ourselves.

Kwame shares the origin of his compassionate curiosity framework, a simple but transformative method for navigating conflict without anger, defensiveness, or emotional shutdown.

Key Takeaways

-Determination is keeping the promises you make to yourself, even when it’s hard.

-Most people fear tough conversations because of childhood conditioning or people-pleasing habits.

-Conflict becomes easier when you use Compassionate Curiosity: regulate emotions, ask better questions, and approach the problem together.

-You can win an argument and lose the relationship. Focus on connection, not domination.

-Discipline grows when you celebrate the pride of honoring your commitments.

-Mastery comes from deliberate practice. Focus on the process, not the outcome.

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Kwame Christian

https://www.instagram.com/kwamenegotiates/

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In this inspiring episode of The Determined Society, host Shawn French sits down with Greg Rosenbaum, SVP of Programming at South by Southwest and a 15-year veteran behind one of the most influential festivals in the world.

From dyslexia to leadership, Greg shares the personal and professional journey that shaped him, and how SXSW has become a global model for community, creativity, and connection across music, film, TV, technology, comedy, and education.

Greg reveals how adversity forced SXSW to reinvent itself after losing its long-standing convention center home, and why focusing on community over convenience transformed everything.

He also opens up about mentorship, parenting, discipline, creativity, and the mindset required to build a festival that helps thousands of artists, innovators, and storytellers share their work with the world.

Key Takeaways

-Reinvention happens when adversity demands creativity, community must guide every major decision.

-Dyslexia shaped Greg’s determination, discipline, and belief in incremental progress.

-SXSW thrives because it bridges industries, music, film, innovation, comedy, and education under one roof.

-The festival’s 40th year challenged the team to reimagine everything, leading to a more immersive, city-wide experience.

-Networking is the real “cheat code”, authentic connection accelerates growth faster than any strategy.

-Discipline in fitness and routine fuels creativity, clarity, and leadership.

-Presence is the foundation of great parenting, partnership, and professional impact.

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Greg Rosenbaum

https://www.instagram.com/sxsw/

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In this episode of The Determined Society, host Shawn French sits down with Guerdy Abraira, world-renowned event designer, Real Housewives of Miami star, cancer survivor, and now author of her powerful memoir 'From Trauma to Trophies'.

Joined by her husband Russell, the two open up about identity, childhood trauma, cultural reinvention, marriage, betrayal, fame, survival, and the inner work required to reclaim your voice.

Guerdy shares intimate details about immigrating from Haiti to Paris to the United States, being separated from her family at just nine years old, building self-worth through service, navigating reality TV conflict, creating the Let Me Theory, and fighting, and beating, breast cancer with ferocity and grace.

Together, she and Russell reveal the truth behind healing, partnership, intention, forgiveness, and what it really means to win at life.

Key Takeaways

-Reinvention is a lifelong journey — from Haiti to Paris to Miami, every chapter shaped Guerdy’s confidence.

-Childhood trauma creates patterns of people-pleasing, perfectionism, and over-performing, until you decide to break them.

-Cancer forces surrender: losing control, facing mortality, and rebuilding identity from the inside out.

-The Let Me Theory empowers you to reclaim autonomy, set boundaries, and choose peace on your own terms.

-A strong marriage is built on intention, patience, presence, and seeing every version of each other with love.

-Being “too much” is a superpower, your energy, joy, and authenticity are your gifts, not liabilities.

-Self-worth is not material, it’s who you become, not what you own. Guerdy's trophies are her growth, her family, and her freedom.

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https://link.me/theshawnfrench?fbclid=PAZXh0bgNhZW0CMTEAAaY2s9TipS1cPaEZZ9h692pnV-rlsO-lzvK6LSFGtkKZ53WvtCAYTKY7lmQ_aem_OY08g381oa759QqTr7iPGA

Guerdy and Russell Abraira

https://www.instagram.com/guerdydesign/

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In this episode of The Determined Society, host Shawn French sits down with visionary developer Gil Dezer, the mind behind Dezer Development and the groundbreaking Bentley Residences in Sunny Isles, Florida.

From an unprecedented 36-hour mat foundation pour to $630 million construction loans and engineering innovations the world has never seen, Gil breaks down exactly what it takes to build one of the most luxurious residential towers on earth

Gil reveals the unseen world of mega-development: 40-foot excavations, 2,300 concrete trucks, faceted diamond glass walls, in-unit car elevators, private balconies with swimming pools, saunas in every home, and the relentless problem-solving required to turn an idea into a skyline-defining reality.

Key Takeaways

-Engineering greatness requires obsession — every inch of Bentley Residences is intentionally designed.

-Massive construction projects succeed through coordination, problem-solving, and relentless attention to detail.

-A 36-hour continuous mat pour involves 2,300 trucks, 40-foot excavations, and year-long preparation.

-Innovation demands risk: faceted diamond glass, car elevators, balcony pools, and hurricane-tested engineering.

-Real estate is a delayed-gratification industry — planning, permitting, and execution take years of discipline.

-An educated buyer understands value: more space, better engineering, and elevated living experience.

Connect with me :

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Gil Dezer

https://www.instagram.com/dezerdev/

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In this powerful episode of The Determined Society, host Shawn French sits down with Marcus and Morgan Luttrell, Navy SEAL legends, brothers, warriors, and survivors whose stories have shaped a generation.

From helicopter crashes and TBI recovery to the invisible battles that happen long after war ends, the Luttrell's open up about pain, resilience, identity, fatherhood, marriage, and the hard road back to civilian life.

They reveal what most people never see: the withdrawal from war, the deep loss of tribe, the spiritual journey of healing, and how psychedelic-assisted therapy changed everything. Through raw honesty and unmatched brotherhood, Marcus and Morgan share what it truly means to suffer with purpose, raise strong families, and refuse to quit, no matter what life demands.

Key Takeaways

-True resilience comes from facing hardship head-on, not running from it.

-Brotherhood, tribe, and shared suffering shape identity long after the battlefield.

-Psychedelic-assisted therapy can help veterans reclaim clarity, connection, and emotional balance.

-Discipline begins with the smallest daily choices — even one push-up or one cold shower.

-Suffering creates appreciation; comfort creates complacency.

-The greatest battles often happen at home — in marriage, fatherhood, and identity.

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Marcus Luttrell

https://www.instagram.com/marcusluttrell/

Morgan Luttrell

https://www.instagram.com/repluttrelltx/

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In this episode of The Determined Society, host Shawn French sits down with Larry Hagner, the founder of The Dad Edge, author, coach, and the voice behind the #1 fatherhood podcast in the world.

Larry opens up about faith, marriage, parenting, and the evolution of modern masculinity. From raising teenagers in the age of social media to staying grounded as a husband, to battling imposter syndrome while writing his book, Larry shares the honest truth behind becoming a legendary father.

They discuss the pressures men face today, how to build emotional safety in the home, and why prioritizing marriage is one of the greatest gifts you can give your children. Their conversation unpacks purpose, childhood wounds, connection, and the lifelong pursuit of being a present parent in a distracted world.

If you're a father striving to grow, a husband looking to reconnect, or simply someone who wants to lead with more integrity and clarity, this conversation will hit home.

Key Takeaways

-Leading your family starts with leading yourself — in faith, discipline, and humility.

-Children feel safest when they witness a strong, connected marriage.

-Social media may amplify chaos, but intentional parenting neutralizes the noise.

-Imposter syndrome fades when you focus on obedience, not perfection.

-Presence isn’t about time quantity — it’s the quality of connection your kids feel.

-Legendary fatherhood is built daily through faith, conversation, and consistent action.

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Larry Hagner

https://www.instagram.com/thedadedge/

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In this powerful episode of The Determined Society, host Shawn French sits down with Jeffrey Delaney — founder of T Clinics and Nuviva Medical Weight Loss — to talk about what really happens when men lose their edge.

Jeffrey breaks down the myths around testosterone, hormone therapy, nutrition, and popular GLP-1 medications like Ozempic and Tirzepatide. Together, he and Shawn unpack what it means to be a modern man — one who leads with strength, vulnerability, and consistency — while challenging the stigma around masculinity and self-care.

If you’ve ever felt stuck, exhausted, or unsure how to get back to feeling like yourself again, this episode will show you where to start and how to take control of your health for good.

Key Takeaways

-True health isn’t just physical — mental clarity begins in the body.

-Hormone balance can reignite drive, motivation, and emotional stability.

-Quick fixes like GLP-1s work only when paired with movement and nutrition.

-Sleep, nutrition, training, and mindset are the four pillars of lasting wellness.

-Masculinity isn’t toxic — it’s essential to family and personal balance.

-Comparison kills progress; consistency creates transformation.

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Jeffrey Delaney

https://linktr.ee/jeffreydelaney?utm_source=linktree_profile_share

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What happens when determination becomes your only strategy?

In this episode of The Determined Society, host Shawn French sits down with Andrew Child, acclaimed author of the Reacher series and one of the minds behind the latest installment, Exit Strategy.

The conversation dives into the psychology of writing, the craft of visualization, and the relentless perseverance that fuels one of fiction’s most iconic franchises. Andrew reveals how he and his brother, Lee Child, evolved the legendary Reacher character to reflect a rapidly changing world — from technology to moral complexity — while maintaining the timeless essence of grit and justice that fans love.

From Wyoming solitude to world stages, Andrew shares how creative resilience, emotional awareness, and flexibility shape his process. He also opens up about Lee’s firing from television that ultimately birthed Reacher, proving that sometimes the worst endings lead to the best beginnings.

Together, they explore the art of persistence, the myth of writer’s block, and why the only real “exit strategy” is refusing to quit.

Key Takeaways

-Writing is an act of determination — you can’t wait for inspiration, you must show up.

-Visualization turns good writing into cinematic storytelling.

-The Reacher series continues evolving with the times, tackling modern tech and social dynamics.

-Collaboration and flexibility keep creativity alive.

-Adversity often opens the door to reinvention — Lee Child’s firing from TV led to global success.

-Determination means refusing to quit, even when motivation fades.

-Every author — and every human — has their own “exit strategy.”

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Andrew Child

https://www.instagram.com/jackreacherbooks/

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