The Flywheel of Shared Success: How Impact Drives Sustainable Growth
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In the fast-paced world of business, the focus often rests on immediate value creation—developing products, closing deals, and driving revenue. While these activities generate vital energy for the business engine, it’s impact creation that holds the potential to sustain and amplify growth over the long term. However, unlike value creation, the returns from impact creation are often unpredictable in both timing and scale.
So, how can businesses harness the power of impact while ensuring stable and steady growth? Enter the flywheel analogy, a concept central to our framework, the Flywheel of Shared Success.
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