Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube

Most people can only get money by trading for it. In this episode, Alex Hormozi breaks down the six levels of trading stuff for money, revealing how each level ramps up leverage, income, and reward. From the lowest-risk 9-to-5 jobs to high-stakes equity deals, Alex explains how to decide which paths could work for you. Your income boils down to how much risk you're willing to take and how well you manage it.

In this episode

00:00 Introduction to deal structures

01:10 Scheme 1: I work, then you pay

02:06 Scheme 2: You pay as we go

03:22 Scheme 3: You pay, then I work

06:15 Scheme 4: You’re paid based on outcomes

10:00 Scheme 5: Buying and selling risk

11:19 Scheme 6: Always get paid no matter what

12:35 How to move up the pyramid

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Book Your Spot To Join The 2-Day, Interactive Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas

Download Your Free Personalized $100m Scaling Roadmap In Under 30 Seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube

Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi

Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle

Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en

Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en

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Book Your Spot To Join The 2-Day, Interactive Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas

Adding friction to a sales funnel filters out unqualified leads, but it won't solve the growth problem. In this Q&A, Alex Hormozi helps two business owners attract high-quality leads and boost ROI without increasing unqualified traffic. Using targeted ads, smart content strategies, and high-value lead magnets will drive the right traffic and increase conversion rates significantly.

In this episode

00:00 When traffic isn’t the problem, but acquisition

04:11 Crafting content that drives higher quality leads

05:56 How to utilize Meta and YouTube ads to increase traffic

09:11 Achieving a higher ROI with LinkedIn and cold email strategies

13:08 Creating high-value lead magnets to better qualify leads

14:45 Using the calculator close strategy to boost conversions

More Value:

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube

Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi

Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle

Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en

Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en

Follow Alex Hormozi’s Socials:

⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠

Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas

Want to close more leads in less time? In this episode of The Game, Alex Hormozi reveals the step-by-step strategy for closing leads with precision. He covers the full sales process from creating urgency to take action, to presenting irresistible offers that make saying "yes" the only logical choice. Whether you're selling swim lessons or high-ticket services, this is about ensuring your prospect sees that the solution you offer is the only one that works.

In this episode

00:40 Closing deals by closing all other doors

02:18 Creating urgency for the prospect to take action

05:18 Crafting an irresistible front-end offer

05:43 How to upsell halfway through the offer

08:19 The sales process from warm leads to closing the deal

More Value:

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube

Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi

Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle

Take the $100M Lead Generation Course: https://www.acquisition.com/training/leads?hsLang=en

Learn How to Make Offers People Cannot Refuse: https://www.acquisition.com/training/offers?hsLang=en

Follow Alex Hormozi’s Socials:

⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube ⁠⁠ | ⁠⁠Twitter⁠⁠ | ⁠⁠Acquisition ⁠