The Genius of the Michelin Brothers; Review of Founders Episode 393
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The Genius of the Michelin Brothers; Review of Founders Episode 393
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In this episode we delve into the fascinating story of the Michelin brothers, who transformed their grandfather's factory into a rubber empire. Discover how André and Edouard Michelin revolutionized the tire industry by focusing on innovation, efficiency, and customer-centric marketing. From pioneering air-filled rubber tires to creating the iconic Michelin Guide, their visionary approach and relentless pursuit of quality left a lasting legacy.
Reviewing Founders episode 393: listen to the full episode here.
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