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The Hidden Influencers

The Hidden Influencers

Auteur(s): Sidney Shapiro
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À propos de cet audio

 Join us as we explore the fascinating world of social networks and explore the hidden dynamics that shape our online world. Through cutting-edge social network analysis (SNA), we uncover the surprising influence of ordinary people who may not be in positions of power, yet possess an incredible ability to shape opinions, spread information, and connect communities. In this podcast, we'll: Demystify SNA: Learn how this powerful tool can be used to map out social networks and identify key influencers. Uncover hidden patterns: Discover how information flows through networks and how seemingly insignificant connections can have a profound impact. Meet the hidden influencers: Hear the stories of everyday people who wield surprising power within their social circles. Explore real-world applications: See how SNA is being used in business, politics, and research to understand and influence social dynamics. Discuss the ethical dilemmas: Grapple with the potential downsides of SNA and the need for responsible use of this technology. Whether you're a social media enthusiast, a business leader, or just curious about how our online world works, The Hidden Influencers will give you a fascinating glimpse into the unseen forces that shape our digital lives.2022-2024
Épisodes
  • S1E12 - Going Viral

    S1E12 - Going Viral
    Sep 10 2024
    Going Viral

    We decode the science of viral content, exploring the elements that make ideas contagious, the role hidden influencers play in amplifying these trends, and the strategies you can use to create content that captures attention and sparks digital epidemics.
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    9 min
  • S1E11 - Engaging the Influencers

    S1E11 - Engaging the Influencers
    Sep 10 2024
    Engaging the Influencers

    We explore practical strategies for engaging different types of hidden influencers, offering tips on how to build authentic relationships, leverage their unique strengths, and tap into their networks to achieve your goals.
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    8 min
  • S1E10 - A Taxonomy of Influence

    S1E10 - A Taxonomy of Influence
    Sep 10 2024
    A Taxonomy of Influence

    We develop a "taxonomy of influence," classifying the diverse types of hidden influencers who shape online communities. Learn to identify these influential figures, understand their motivations, and predict their behavior within their digital tribes.
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    5 min
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