The Hidden Lag Killing Your Profitability #383
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The Hidden Lag Killing Your Profitability #383
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If you are broke right now, the cause is not this month. It is the result of what you did not sell 90 days ago. In this episode, we unpack the 90 day lag that runs your video business whether you know it or not.
You will discover:
- The 3 phases of the 90 day lag
- Why busy seasons lead to future cash flow problems
- The real cost of inconsistent selling
- How to build a weekly rhythm that prevents feast and famine
- How to calculate your weekly sales targets
If you want predictable, stable revenue in your production business, this episode is essential listening.
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