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The Illusion of Innovation: Why Most Companies Think They’re Innovating (But Aren’t)

The Illusion of Innovation: Why Most Companies Think They’re Innovating (But Aren’t)

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Every company claims to be innovative—but are they really? In this episode of The Innovation Daily Podcast, Anthony J James exposes the uncomfortable truth: many businesses are confusing busywork, tech adoption, and incremental updates with true innovation.

We break down the five biggest traps companies fall into—and reveal what real innovators do differently to challenge norms, take risks, and reshape industries.

🎧 Tune in now to find out if your company is truly innovating—or just playing the game.

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