Most people write copy the hard way. In this episode of The Local AI Show, Kyle and Reese reveal a faster, smarter path — how to turn your customer reviews into magnetic ad copy that outperforms anything AI could write on its own.

You’ll learn:

• How to scrape your best Google reviews in seconds and turn them into ready-to-use ad copy

• The CUB Test that filters out anything confusing, unbelievable, or boring

• Why real, imperfect, human language beats AI polish every time

• How to engineer “social proof campaigns” that make people stop scrolling and start craving what you sell

Packed with real examples, practical tools, and a mindset shift that’ll change how you write forever.

Kyle and Reese break down one of the biggest blind spots in digital marketing: the data we take at face value. From Google Ads to Meta, most campaigns look great on paper — until you trace what those “conversions” actually mean. This episode unpacks how false confidence creeps in, how to connect your data properly, and what real performance looks like when the numbers finally tell the truth.

The way local businesses get discovered is changing faster than it has in decades. AI is reshaping search—spawning new acronyms like AEO, GEO, and LLMO—and leaving business owners wondering what actually matters anymore. In this episode, Kyle and Reese cut through the jargon to get to the truth: SEO isn’t dead, it’s evolved. They unpack what “Search Everywhere Optimization” really means, how to stay visible across Google, maps, and social platforms, and why driving real human trust still beats gaming algorithms. This is a clear, bullshit-free look at where local search is heading—and how to stay ahead of it.