Today we’re talking real-world guerrilla marketing that actually gets remembered. Tennessee’s Choice Plumbing rolls into parades with an 8-foot inflatable toilet, a mini-van go-kart, and rubber ducks instead of candy. And yes, it works. We swap parade stories (including the time Jodi dressed as a gorilla for Christmas), and we get into how “serious” industries ( like law firms ) can still play with taste and stay on-brand.

We also own a couple of our flops, unpack why safe ads disappear, and debate the spicy take: paid social can fluff your numbers and tank your organic for a while. Stick around for the “dumb idea that might work” , plus easy, low-budget pop-by ideas you can steal this week. If your marketing hasn’t made someone smile, wave, or steal a yard sign… it’s not memorable enough.

This week on The Marketing Shakedown, we trade swag bags for moments that actually get remembered.

From “cookies over cards” to pet-powered posts, memes, and a dash of zombie-walk lore, Brandy and Jodi break down why experiences beat pens and brochures every time and how to spin low-budget ideas into high-impact buzz.

This week on The Marketing Shakedown, we’re proving you don’t need deep pockets to make a big splash.

From chocolate feet that get you in the door to rubber chickens with QR codes, we’re talking guerrilla marketing at its weirdest (and most effective).

For about $50, you can create laughs, loyalty, and a whole lot of buzz. Cookies over coupons? Chalk over billboards? You’ll never look at “low budget” the same way again.

www.brandykemp.com

Class is almost out, but we’re not done with you. If your business ghosted your audience this month, consider this your sarcastic little wake-up call.

In this episode, Brandy & Jodi break down:

• The 5-5-5 routine (10 minutes to stay visible)

• How to sell without being salesy

• Why quarterly planning beats yearly guessing

• Smart client touchpoints (yes, even caramel apples)

• A no-BS marketing report card—flunked August? September’s your do-over.

  
  

Next month: our favorite topic—Guerrilla Marketing.

www.brandykemp.com

Grab your notebooks (and maybe a strong coffee)—Brandy and Jodi are laying down the rules of Marketing 101.

From turning customer FAQs into content to ditching overdesigned fluff, we’ll show you how to stop winging it and start teaching your audience something useful.

Expect smart-ass commentary, a little tough love, and zero tolerance for Comic Sans.

Think your business is too “boring” for social media? Wrong.

Brandy and Jodi call BS on the excuse parade and show you how to turn everyday moments—client wins, behind-the-scenes, even what you had for supper—into content people actually want to see.

We’ll talk brand voice (stop sounding like three different people), why your About section probably stinks, and why showing your face matters.

Spoiler: people are nosey, and that’s good news for your marketing.

Welcome back to The Marketing Shakedown, where Brandy and Jodi trade lesson plans for snark and strategy.

This week, we’re throwing shade at ghost-posters, aimless hashtags, and businesses with the personality of a potato.

If you're only showing up online once a quarter or your posts have zero direction, consider this your wake-up bell.

We’re breaking down why consistency, calls-to-action, and prepped promos are the secret to getting out of marketing detention.

In this episode of The Marketing Shakedown, Brandy and Jodi pull back the curtain on what really happens when your business starts growing faster than your sanity.

From account juggling to DISC assessments (yes, we’re those people now), they share how a messy workload turned into a smoother, way-more-fun team dynamic.

If you’ve ever wondered how to keep your crew from hitting the burnout wall—or just want to know why Brandy is suddenly obsessed with personality tests—this one’s for you.

You can find us at www.brandykemp.com

inquire about the DISC assessment for your business with Lisa Tilley at www.facebook.com/ltleadership