The Neobank Founder Using TikTok to Fight Scams
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The Neobank Founder Using TikTok to Fight Scams
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Banking for older Americans doesn’t exactly scream TikTok. But Kevin Nazemi, co-founder and CEO of Charlie, discovered short videos about scams are resonating with people and their families.
On today’s show: Why fraud thrives on urgency, how slowing down payments can help and why Kevin thinks friction in banking might actually be a good thing.
Show notes:
- Charlie
Chapters:
[0:00] Meet Kevin Nazemi, CEO of Charlie
[1:29] Why a Neobank Turned to TikTok
[3:15] How Fraud Content Goes Viral
[6:05] Scam Tactics That Actually Work
[10:24] The Psychology Behind Scams
[16:10] AI & The Future of Fraud
[20:26] Introducing “Speedbump” for Payments
[32:18] Why Launching a Startup Is Always Nerve-Wracking
[35:00] Interviewing President Clinton at Age 11
[39:19] Where to Find Kevin & Charlie
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