The Power of Reliability to Differentiate High-Tech Products
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The Power of Reliability to Differentiate High-Tech Products
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Welcome to the Unstoppable Product Show!
Join us today to learn the pivotal role of building a perception of a reliable vendor to drive customer trust and reduce risk perception.
Discover how building for reliability can enhance buyer's confidence and drive sales for your tech/saas solutions.
Get a free GTM Strategy health audit that includes these elements and more at www.predictableinnovation.com
00:00 Welcome to the Unstoppable Product Series
00:22 Diving into Reliability: The Third Pillar of Low Risk Reinvention
04:30 Exploring the Six Elements of Reliability
04:39 The Importance of Team, Investors, and Advisors
07:25 Brand Awareness and Its Impact
11:32 The Role of IP and Patents in Demonstrating Category Commitment
13:18 Product Roadmap: A Key to Future Planning
17:17 Market Vision vs. Product Roadmap
22:56 Partnership Strategy
31:47 Concluding Thoughts on Low-Risk Reinvention (Low-Risk Value Proposition™)