The Session: The Spending habits of Gen X, Millennials, Gen Z.

Genesis 22:17, “I will surely bless you and make your descendants as numerous as the stars in the sky and as the sand on the seashore.”

This verse reminds us that God’s promises are not just for us, but for the generations that follow us, ensuring a legacy that reflects His faithfulness.

Ages of the different generations.

The Age of Gen X.

• It is for the people born between the 1960s and 1980s AGES 65 - 85

The Age of Millennials.

• It is for the people born between 1981 and 1996 AGES 29 - 44

The Age of Gen Z

• It is for people born between 1997 and 2012 AGES 13 - 28

The spending habits of Gen X

• A Gen X Christian's spending would therefore reflect a blend of generational financial habits and faith-based values.
• are often characterized by cautious, practical spending habits shaped by major economic shifts they experienced including the 2008 financial crisis.
• They balance taking care of both their own children and their aging parents
• They are careful buyers that are brand loyal and very eager to research what they are going to buy
• They prioritize their spending based on mortgages, health care and retirement
• They are more likely to research what they buy and are comfortable either online or in a store buying it
• Gen X spending includes travel, health and beauty products, and household items like pet care and home and garden supplies. They are also high spenders on "recreation durables," such as musical instruments and gaming consoles.

The spending habits of millennials

• Studies show that Christian millennials donate significantly more than their non-Christian peers. One study found that Christian millennials give not quite 3 times as much as non-Christian millennials
• For many Christian millennials, financial responsibility is directly tied to their faith.
• Many are driven by "others-focused" financial goals, such as providing for family, charitable giving, or serving God with their money.
• other millennials may be more motivated by "self-focused" goals, such as supporting their desired lifestyle.
• Focus on intentional spending. • 59% intentionally try to buy from companies that operate in ways they believe honor Christ.
• 48% believe they have a responsibility to spend money with companies owned or operated by Christians.
• Millennials are more likely to give their donations to grassroots start up ministries and social justice issues rather than tithing to the church

The spending habits of Gen Z

• Christian Gen Z show a strong interest in "purpose-driven" purchases that align with their values. While they are price-conscious, they will prioritize spending with brands that demonstrate social responsibility
• Christian youth tend to spend their money on experiences rather than tangible items
• Examples include dining out, going to concerts, traveling and other entertainment
• Gen Z rely on social media for product information and prefer to order online
• They have had very little experience, going to shopping malls in various department stores to find things. They have been born and raised on the Internet and its capabilities.
• They are motivated to give 10% however it is often times to an online presence versus the institutional church
• Many Gen Z people tend to believe in being a good steward of what they have been given.

Christian Gen Z are actively taught to resist materialism and

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