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Strategy Hour | Online Marketing for Business Growth

Strategy Hour | Online Marketing for Business Growth

Auteur(s): Abagail Pumphrey - Business Strategist
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À propos de cet audio

 Join our twice-weekly show as host Abagail Pumphrey, CEO of Boss Project, shares proven business strategies, expert interviews, and no-fluff advice for growing an online business—your way. With millions of downloads and recognition from INC & Forbes as one of the best podcasts for entrepreneurs, this podcast is a must-listen for small business owners, service providers, course creators, and digital product sellers ready to take their business to the next level. Discover how to: ✔ Launch digital products & online courses that convert ✔ Build a profitable email list that drives daily sales ✔ Create simple, effective sales funnels & automations that sell for you ✔ Design sustainable marketing systems that actually work—without burnout No gimmicks. No outdated tactics. Just real strategies that help you create more income and impact. 📌 Grab free resources & show notes at bossproject.com/podcastThink Creative Collective, LLC © 2025 - The Strategy Hour Podcast Développement commercial et entrepreneuriat Entrepreneurship Gestion et leadership Marketing Marketing et ventes Réussite personnelle Économie
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  • 972: The Future of Search: SEO vs LLM Optimization with Sam Dunning

    972: The Future of Search: SEO vs LLM Optimization with Sam Dunning
    Jul 17 2025
    Is traditional SEO dead, or just evolving? If you’re wondering how the rise of large language models (LLMs) like ChatGPT and AI-powered search features is changing the rules, you’re not alone! That’s why I brought in Sam Dunning, founder of Breaking B2B and host of the Breaking B2B Podcast, to help us decode what’s happening and how you can adapt. ⁠⁠⁠Join The Co-op – The Membership for Online Businesses⁠⁠⁠ Connect with Abagail⁠⁠⁠ ⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ ⁠⁠⁠ ⁠⁠⁠All the Links!⁠⁠ Episode Highlights Why SEO Still Matters (But Not for Everyone). [0:05:52] How to Stop Falling into the Traffic Trap. [0:09:40] The “Money Keyword” Matrix. [0:13:05] What AI Search Really Means for You. [0:16:30] Harnessing Speed as Your Superpower. [0:27:05] Why Resonating with Your Dream Client is Still #1. [0:30:00] Sam breaks down why SEO isn’t always the right investment (yep, you heard that right), how to prioritize high-intent content, and why speed is your superpower as a small business. Want to demystify the new rules of search, break down how to build a future-proof SEO strategy, and reveal why speed and specificity might be your biggest competitive advantages? Stay tuned! Our Advertiser FreshBooks⁠⁠⁠ – Get 50% Off for 6 Months Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 min
  • EP 971: My 100-Day LinkedIn Experiment: My Growth Strategy

    EP 971: My 100-Day LinkedIn Experiment: My Growth Strategy
    Jul 15 2025
    I’m 28 days into a 100-working-day LinkedIn experiment, and I’ve already learned so much! In this episode, I break down exactly what I’ve done so far: how I updated my profile to attract the right audience, how I’m structuring my posts for engagement, what type of content is actually landing, and how I’m coming up with fresh ideas daily without burning out or overthinking. I also share the unexpected wins that came from simply showing up, from weekly podcast invites to new genuine relationships, a 16.8% bump in followers, and over 21,000 impressions. I haven’t gone viral, but that’s kind of the point. This is about building sustainable visibility, not chasing quick hits. ⁠⁠⁠Join The Co-op – The Membership for Online Businesses⁠⁠⁠ Connect with Abagail⁠⁠⁠ ⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ ⁠⁠⁠ LinkedIn ⁠⁠⁠All the Links!⁠⁠ If you’re curious about what’s really working on LinkedIn right now and want some practical ideas to try for yourself, this one’s for you! Episode Highlights Starting a 100-Day LinkedIn Experiment Without Expectations [0:00:19] The Unexpected Benefits of LinkedIn Consistency [0:04:49] What Makes Content Perform on LinkedIn [0:08:12] Optimizing My LinkedIn Profile for Real Growth [0:16:10] Building a Content Strategy That Works [0:23:41] How I Use ChatGPT to Brainstorm Infinite Content Ideas [0:34:11] A Final Reminder About Bandwidth and Focus [0:39:40] Our Advertiser FreshBooks⁠⁠⁠ Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    50 min
  • 970: Part 4 - The Exit Ramp to Your Scaleable Offer Suite™

    970: Part 4 - The Exit Ramp to Your Scaleable Offer Suite™
    Jul 10 2025
    In the final installment of The Accelerator Series, we talk through the Sustainability Stack a practical, repeatable system for building a business that generates income without burning you out. If you’ve been craving structure, alignment, and breathing room in your business, this episode is your exit ramp from the hustle-fueled Cycle of Doom™. You’ll learn how to align your strategy, sales, and systems so your business can scale without sacrificing your peace, energy, or priorities. ⁠⁠⁠Join The Co-op – The Membership for Online Businesses⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ Connect with Abagail⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠ ⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠All the Links!⁠⁠⁠⁠ ⁠⁠⁠⁠ Episode Highlights Learn how to grow without giving up your health or freedom Map out a scalable offer suite using our 3-stage model Discover how systems create time, margin, and repeatable results Get clear on what to tweak, automate, or toss entirely Our Advertiser ⁠⁠⁠FreshBooks⁠⁠⁠ Thank you for listening! Please subscribe, rate, and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes, go to⁠ ⁠⁠thestrategyhour.com⁠. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 min

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