In this episode of The Sustainable Angler, host Rick Crawford welcomes Susan Johnson, founder of Nature at Work, a statewide initiative in South Carolina dedicated to connecting healthier people with healthier places through nature. Rick and Susan explore the healing power of the outdoors—from kayaking the Lowcountry’s salt marshes to research showing how hospital patient outcomes improve when they have views of nature.

Together, they discuss how spending just minutes outside can lower stress, improve heart health, boost focus, and even make us happier and more creative at work. Susan shares how Nature at Work is helping businesses and organizations bring nature into everyday work life through biophilic design, outdoor wellness strategies, and conservation volunteering. This episode highlights why time in nature not only makes us healthier, happier, and smarter—but also inspires us to become better stewards of the environment.

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Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries.

For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com.

Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

In this episode of The Sustainable Angler, I sit down with Dylan Coates and Stephen Vaughan from Hobie Eyewear to talk about one of the most innovative sustainability stories in the fishing industry.

Hobie Eyewear is transforming waste into value by upcycling leftover plastic from Hobie kayak manufacturing into their best-selling Hobie Hull sunglasses. The process is simple but brilliant: grind down kayak manufacturing scraps into pellets, then mold them into durable, floatable sunglass frames. The result? A product anglers love that also keeps plastic out of landfills.

Beyond innovation, Hobie Eyewear is proving that sustainability and business success go hand-in-hand. Their Hull sunglasses are the #1 seller on their site, showing that anglers are demanding more sustainable products. Plus, Hobie gives back by donating a portion of proceeds to the Fish America Foundation and organizing lake cleanups. Even the packaging is designed with more sustainable paper-based materials.

If you’re curious about how brands can turn "squandered corporate assets" into sustainable innovations that resonate with customers, this is an episode you won’t want to miss.

🎣 Like what you heard?

Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries.

For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com.

Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.

In this episode of The Sustainable Angler, I sit down with New York Times Best-Selling writer Monte Burke, author of Lords of the Fly and his latest book, Rivers Always Reach the Sea. Monte shares unforgettable stories of fishing with icons like Captain Steve Huff, Lefty Kreh, Andy Mill, and Yvon Chouinard, while reflecting on the deep connection between storytelling, fly fishing, and conservation.

We talk Atlantic Salmon, wild adventures in Patagonia, and how the written word can inspire action to protect the fish and the places we love. If you're passionate about fly fishing, legendary anglers, and using your voice for the planet — you don’t want to miss this one.

Topics Covered:

• Behind the scenes of Rivers Always Reach the Sea
• Fishing with Captain Steve Huff, Lefty Kreh, Andy Mill and Yvon Chouinard
• The plight of Atlantic Salmon
• Why storytelling is vital for conservation
• Fishing in Patagonia
• And more...

This episode is brought to you by: Emerger Strategies and A New Earth Project, the sustainability initiative of Atlantic Packaging.

🎣 Like what you heard?

Subscribe to The Sustainable Angler wherever you get your podcasts and leave a review to help us grow the conversation around sustainable business in the fishing and outdoor industries.

For more resources, or to learn how Emerger Strategies can help your brand turn sustainability into a competitive advantage by making it simple, strategic, and profitable, visit www.emergerstrategies.com.

Follow us on Instagram @emergerstrategies and @thesustainableangler and stay tuned for more insights from leaders at the intersection of conservation, business, and the outdoors.