Innovation isn’t just for billion-dollar tech teams in glass towers. It’s also for the solopreneur at her kitchen table, the mid-sized company trying to keep up, and the human behind the business figuring out what’s next.

In this episode of The Table, Dani and innovation strategist Jolly Pradhan dig into how big-company innovation principles translate directly into the everyday decisions you make in your business and your life, so you can keep adapting without burning out.​

In this episode, we get into:

• What innovation really is (beyond the jargon) and why even tiny shifts in your offers, operations, or habits count.​

• How big tech thinks about R&D—and how to scale that thinking down for small businesses and solopreneurs.​

• The 90/10 reality of innovation: most experiments won’t “hit,” and why that small percentage that does can change everything.​

• Why “solutionizing” too fast wastes time, money, and emotional energy, whether you’re a global company or a team of one.​

• Using real customer voice to guide your next move instead of guessing what people want.​

• How to apply innovation thinking to your own career, burnout, and personal pivots—not just your products.​

• A grounded definition of innovation you can actually apply to your current season, regardless of business size.​

• Simple ways to spot where a small, strategic change could unlock more ease or effectiveness in your work and life.​

• Permission to innovate in manageable steps, adapt as you go, and still feel like you’re moving forward.​

Meet our guest

Jolly Pradhan is the founder of End-to-End Innovation Consulting and has spent 15+ years guiding complex tech and AI products from idea to launch as a systems engineer and product leader. She specializes in connecting dots across teams and timelines to bring bold, customer-centered solutions to life in fast-changing markets.​

Links & Resources

• Connect with Jolly on LinkedIn to learn more about her work and innovation insights.​

• Explore Dani’s work at Mise en Plan if you’re ready to refine your messaging, offers, and strategy for your next innovation.​

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2026 already feels…weird. AI is everywhere, the economy and politics are shaky, social media feels like a slot machine, and your customers are more cautious and more skeptical than ever.​​

In this solo episode of The Table, marketing strategist and small business owner Dani Henneberger shares 9 shifts she’s watching this year and what they actually mean if you’re a small, thoughtful business that still wants to feel human while you grow.​​

You’ll hear about:

• How to use AI as support without outsourcing your voice

• Why social is no longer your whole strategy (and what to focus on instead)

• The rising importance of relationships, referrals, and real community

• How shifting economics, politics, and consumer priorities should shape your offers

• Why this messy moment might actually be the start of a small business renaissance

If you’ve been feeling the wobble but also sensing there’s opportunity in all of this, this one’s for you.​​

Work with Dani:
Want help making sense of this for your own business? Dani’s VIP Days are designed for seasoned founders who need clearer positioning, aligned messaging, and a marketing plan that doesn’t feel like a second job.​​

• Learn more about VIP Days

• Join The Table Live (small-group founder dinners): [link]

• Share your own 2026 predictions or questions: DM Dani on Instagram or LinkedIn

Pull up a chair as Dani chats with PR powerhouse Sarah Ramsey of Pitch PR about how service-based entrepreneurs and founders can harness public relations—no gatekeepers, no prerequisites required. Sarah gets real about the myths of PR, why you’re probably already doing it (surprise!), and simple, strategic ways to build name recognition and trust, whether you’re just starting out or scaling up. Expect insightful frameworks, actionable tips, and a fresh boost of permission to boldly own your expertise.

• PR isn’t reserved for “big names”—every entrepreneur benefits from visibility strategies that feel authentic and sustainable.​

• Sarah demystifies the difference between marketing, PR, and brand—and how their overlap fuels audience trust and growth.​

• Why local, niche, or industry-specific media coverage almost always beats chasing national features (especially early on).​

• Hot take: Attending events, commenting online, and connecting with your audience is already PR.​

• Pay-to-play vs. organic coverage—how to decide what actually moves the needle for your client base.​

• Permission: “Nobody needs to grant you permission to do PR”—practically, emotionally, and tactically.​

• When to DIY, when to get expert support, and the real value of outside perspective and media training.​

Sarah Ramsey is the founder of Pitch PR, where she helps authors, thought leaders, and entrepreneurs build lasting name recognition and engaged audiences. With over 15 years in newsrooms and extensive communications leadership for government and nonprofits, she specializes in turning bright ideas—and the people behind them—into household names. Sarah’s approach is practical, authentic, and relentlessly supportive, making PR accessible for businesses at any stage.​

• Website: www.sarahramsey.com

• Instagram: @PRPinchHitter

• Email: sarah@sarahramsey.com

Timestamped Segments

01:25 “What exactly IS PR, anyway?” ​

05:10PR vs. Marketing: What’s the difference? ​

10:41 Who actually needs PR (hint: it’s you) ​

13:15 Local vs. National Coverage: What matters most ​

18:59 Pay-to-play media—worth it? ​

23:38 How to start building your own PR strategy ​

29:42 “Is your story newsworthy?” Deciding what to pitch ​

37:17 DIY PR vs. bringing in a pro ​

44:17 Media training as a game-changer for founders ​

45:33 How to reach Sarah and next steps

Feeling inspired to own your visibility? Share your favorite insight from the episode and tag @MiseenPlan and @PRPinchHitter!

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