Have you ever felt the pull to pivot in your business, but weren't sure if it was the right move? I'm sitting down with Margot Witteveen, a registered dietitian who built a thriving practice serving midlife women through perimenopause and menopause.

Now, she's stepping into a new season of business growth by mentoring other practitioners in this underserved area of women's health.

We dive into what it looks like to make big changes in your business with intention — from following a gut instinct to shifting from practitioner to CEO.

Margot shares how she knew it was time to step away from one-on-one work, how she's expanding her impact through mentoring, and why sometimes, the smartest business move starts with trusting your intuition.

If you've ever felt torn between staying the course and chasing a new idea that keeps tugging at you, this conversation will remind you that your intuition might just be your best business coach.

[2:19] – How Margot "fell into" menopausal health and built a thriving niche practice serving midlife women.

[4:56] – The identity shift: "I used to consider myself a dietitian that owned a business. Now I'm a business owner who happens to be a dietitian."

[10:13] – Letting go of one-on-one work, stepping into the CEO role, and finding creative freedom in business growth.

[17:30] – The intuitive nudge that led Margot to mentor other practitioners — and how she protected her energy through the transition.

[24:40] – Understanding the difference between client interest and commitment in the online space.

[40:00] – Setting strong boundaries while staying open to feedback and evolution.

[47:13] – Lessons from failure and how they become the foundation for smarter, more intentional business decisions.

1. "I used to consider myself a dietitian that owned a business, and now I'm a business owner that happens to be a dietitian. That mindset shift changed everything for me."

2. "Sometimes you just know in your gut when it's the right thing, even if it doesn't make sense on paper."

3. "You're not going to get a bad grade. If something doesn't work, it's just feedback. That didn't work? Great. What can I learn from it?"

4. "Are you running your business, or is your business running you? You have to know when to say no and when to open up to something new."

5. "I look at my business as a living organism — it grows, it changes, it needs nourishment, and it keeps evolving."

• Connect with Margot on Instagram: @perfectlyportionedwellness_

• Email Margot directly: info@perfectlyportionedwellness.com

• Learn more about business coaching with Laura: https://www.lauraschoenfeld.com/nba-apply

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