In this powerhouse episode of the Unemployable Podcast, James, Mark, and Eric sit down with returning guest Daniel Turner, a digital marketing expert managing over $15 million in annual ad spend across businesses generating more than $200 million in revenue. They dive deep into the state of digital advertising in Australia, the impact of macroeconomic shifts on consumer behaviour, and why business owners must learn the fundamentals of ads before outsourcing. From ROAS and LTV to ChatGPT strategy, UGC content, platform performance, and scaling Shopify brands, this episode is a raw, practical masterclass for anyone building an online business.

In this episode we sit down with Scott O’Neill, founder of Rethink Investing, who turned $60,000 into a portfolio worth over $150 million. We uncover the raw truth most Australians never hear about property investing, including why residential property might not be the best path and how commercial real estate can create serious cash flow and financial freedom. If you are investing in Australian property or thinking about it this episode will change how you see the game.

In this episode, we sit down with Shelly Fowler, the incredible NSW mum who proves it's never too late to start over. After retiring at 50, Shelly didn't slow down; she built Fabulous50s, a global brand with over 3 million followers across YouTube, Instagram, and beyond. From filming workouts in her shed to inspiring millions of women worldwide, Shelly shares her journey of consistency, discipline, entrepreneurship after retirement, and the real truths about navigating menopause and midlife reinvention. Whether you're feeling stuck in life or dreaming of starting something new, this episode will change the way you think about age, success, and second chances. 🎙️✨