We’re in the middle of a trust recession. It’s totally changing everything about buyer behavior and marketing in 2026. Selling feels slower and more personal. And maybe a little heavier than it used to. If you’ve been feeling that shift, you’re not doing anything wrong.

In this episode, I’m sitting down with my friend Sheri Moise, and she offers a really refreshing (and honestly relieving) reframe that every freelancer and service provider needs right now. We talk about why so many old marketing tactics just aren’t landing anymore, and what actually builds trust, authority, and momentum in a much more discerning market.

Sheri Moise is an Intuitive Business Astrologer and Strategist who helps entrepreneurs plan, launch, and lead using timing and data rather than guesswork. With over 25 years in corporate sales and marketing, Sheri brings a practical, grounded lens to astrology—focusing on audience readiness, market cycles, and decision-making. She’s known for helping clients see what’s coming next and respond strategically instead of reactively.

Listen to learn more about

1. Why the trust recession is actually a wisdom evolution
2. How buyer behavior in 2026 is changing (and why slower isn’t bad)
3. The shift from know-like-trust to trust-first marketing
4. Why guru-style marketing is collapsing
5. How freelancers can build authority without hype or pressure

Freelancers and service providers, it’s time to stop running the same tired marketing playbook. This conversation shows what actually works with buyers in 2026.

Sponsored by The Digital Marketer’s Workgroup

Already doing marketing work and ready for more clients and better referrals? Join a supportive, tight-knit community of freelancers where you’ll get behind-the-scenes conversations, ongoing support, advanced training, and exclusive job leads. Apply here!

Links Mentioned in Show:

1. Grab Sheri’s Success Planet Diagnostic for 50% off with code: Unicorn. You’ll get a personalized PDF report that shows how your internal operating system works in business. It helps you understand your natural timing, decision-making rhythm, and pacing so you can plan and move forward without pressure or guesswork.

Connect with Sheri:

1. Instagram: @sherimoise
2. Facebook: Sheri Moise Astro Biz
3. Website: http://sherimoise.com/

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The online marketing industry is shifting in 2026. And no, it’s not collapsing. It’s maturing. In this episode, I’m breaking down what’s actually happening behind the scenes, why panic isn’t the move, and how freelance service providers and implementers are more valuable than ever in this next phase.

Listen to learn more about:

1. Why the online marketing industry is NOT dying
2. What big-name course closures really signal (and what they don’t)
3. Why implementation beats information in today’s market
4. How freelancers can move into fractional roles and higher-value work
5. What buyers expect now and how to meet that demand confidently

2026 will be about alignment. If you’ve been feeling unsettled, confused, or questioning your place as a service provider in the industry, this episode will ground you and show you exactly where opportunity still exists.

Sponsored by The Digital Marketer’s Workgroup

Already doing marketing work and ready for more clients and better referrals? Join a supportive, tight-knit community of freelancers where you’ll get behind-the-scenes conversations, ongoing support, advanced training, and exclusive job leads. Apply here!

Links Mentioned in Show:

1. Natalie Gingrich’s 2026 State of the Union for Service Providers: We’re reflecting on 2025 and discussing the most significant shifts service providers experienced.
2. Check out my full Freelance Job Report 2025 and stop guessing what services to offer. This list shows what businesses consistently hire for: marketing implementation, tech setup, and content support — real data straight from 3,000+ job opps posted in our Workgroup.
3. #260 How Service Providers Can Confidently Sell High-Ticket Offers with Stacey Brass-Russell
4. #249 The Authority Framework: How Freelance Marketing Assistants Can Build Visibility with Rob Marsh (part of our Visibility Series)
5. #242 Mastering Automated ManyChat Funnels with Katy Widrick

Connect with...

Feel like you’re doing everything right as a service provider, but your freelancer business still hasn’t caught up? You know what to do, believe you deserve better clients and higher rates, but still default to playing small. It’s time for an identity reset, especially as you wrap up the year and think about what needs to change in 2026. In this episode, Mindi Huebner and I dive into identity resets and mindset shifts for freelancers and the pre-strategy strategy behind attracting better clients and charging like the expert you already are.

Mindi Huebner is the go-to Subconscious Success Alchemist for high-achieving women when success feels heavy. She’s a Clinical Hypnotherapist, Certified NLP Practitioner, and creator of the 24 Karat Identity™ framework, a rapid identity alignment process that helps women shed conditioning, release the pressure to prove, and lead with self-trust. With hundreds of podcast and summit appearances, Mindi is known for blending neuroscience and intuition to unlock exponential growth and authentic leadership.

Listen to learn more about:

• Why mindset isn’t enough without identity alignment
• The pre-strategy strategy freelancers skip and why it matters
• The four success-blocking identities keeping freelancers stuck
• How subconscious patterns sabotage SMART goals
• What it really means to step into your 24-karat self

Notice what this conversation brings up for you. Don't ask WHY you keep doing it. Ask WHAT is making this hard. Mindi says, "Micro shifts make massive change"—this is how you close the identity gap between who you are and who you want to become.

Sponsored by The Digital Marketer’s Workgroup

Are you already doing marketing work but need more clients and a stronger referral network? Join our tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you’ll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!

Links Mentioned in the Show:

• Book a free 15-minute Identity Call with Mindi to uncover what your subconscious is really wired for and where misalignment may be holding you back. You’ll identify the patterns shaping how you lead and get clarity on what alignment could look like next.
• Take Mindi’s free Subconscious CEO Identity Quiz to reveal the hidden pattern running your business. In just a few minutes, you’ll see what’s driving your decisions, spot the gap between where you are and where you want to be, and receive a guided audio reset to help you step into your next-level identity right away.

Connect with Mindi:

• Instagram: @mindihuebner
• Facebook: Mindi Huebner-Subconscious Success Alchemist
• Website: http://mindihuebner.com/

Connect with Emily:

• Instagram: