You may be photo-ready, but is your home photo-ready? In this episode, Judy Jernigan is joined by Casey McClintic, founder of Urban Marketing Edge, to explore why careful, well-prepared photography and video are critical to selling your home faster and for more money.

From lighting tips to the four-item rule, Casey shares practical, behind-the-lens advice to help home sellers create an emotional connection with home buyers and avoid costly mistakes. Whether you’re listing soon or prepping for the future, this episode is your home’s marketing preparations masterclass.

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Sell your Atlanta home faster, for top dollar, and with less hassle. Schedule a real estate listing consultation with show host Judy Jernigan now, or simply book a chat.

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Featured Guests:

Casey McClintic is a professional real estate photographer and marketer and the founder of Urban Marketing Edge, a full-service marketing company serving Atlanta’s top real estate professionals. With years of experience crafting impactful visual stories, Casey helps home sellers and your agent maximize market exposure through scroll-stopping imagery and strategic video.

Website: urbanmarketingedge.com

Instagram: @caseymclintic

In this episode you’ll learn about:

• The 3-10 second scroll rule, and how to win the click
• Lighting, decluttering, and the “four-item rule” for last minute adjustments
• How unprofessional photos can reduce offers or increase days on market, even future value
• What to do tonight to prep for a photoshoot

Why This Matters for Home Sellers:

First impressions happen online. In a world where home buyers scroll listings in seconds, your photos are either drawing them in, or sending them away. This episode gives home sellers the insights and checklist they need to make sure their property for sale is putting its best foot forward and attracting serious home buyers quickly.

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