❓ Which redirect is best for SEO Migrations? ❓

When it comes to redirects in migrations, not all are created equal.

👉 301 Redirect (Permanent)
✅ Passes SEO equity
✅ Best for migrations, URL changes, domain switches
✅ Tells Google the move is permanent

👉 302 Redirect (Temporary)
⚠️ Does not consistently pass SEO value
⚠️ Tells Google the redirect is short-term
⚠️ Can cause confusion if left in place long-term

👉 307 Redirect (Temporary, HTTP/1.1)
Similar to a 302, but more technical and rarely used for SEO purposes

If you’re doing a website migration or changing URL structures, the best choice is almost always a 301 redirect. It’s the signal Google trusts to transfer authority and preserve your rankings.

Have migration or redirect questions? Send me a message—I’ve helped recover and protect traffic during complex site moves.

You’ve been listening to me, Charles Taylor, the SEO behind CTO Migrations, a service of Charles Taylor Online LLC currently based in New Jersey. My work centers on helping SEOs and site owners navigate the chaos of website migrations, redesigns, and platform changes — the moments when search visibility and revenue are most at risk. At CTO Migrations, we combine strategy, technical precision, and hands-on support to make sure your move is smooth and your traffic recovers fast. Every plan I build focuses on reducing risk, preserving rankings, and getting sites back to full strength in weeks instead of months.