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If you've been tweaking your website, researching email platforms, or putting off tech decisions because nothing feels quite right, perfectionism is probably the real problem.

You're not being thorough. You're hiding behind research. And it's costing you time, momentum, and clients.

In this episode, I'll show you how perfectionism disguises itself as preparation when you're setting up your coaching business tech - and what to do instead so you can finally launch.

You'll learn:

• Why perfectionism is the biggest tech problem for new coaches
• How perfectionism shows up in tech decisions (website tweaking, email platform research, payment processor paralysis)
• The real cost of waiting for perfect tech (time, money, mental energy, and momentum)
• Why "done beats perfect" matters even more with technology
• How to stop perfecting and start coaching

I spent 7 years on my PhD because I couldn't stop trying to make it perfect. I see new coaches doing the exact same thing with their tech setup - waiting for everything to feel ready before they launch.

But here's the truth: perfect tech with no clients doesn't build a business. Good enough tech with actual clients does.

Want help with your coaching business setup?

Work with me: https://kolerotech.com/work-with-me

Prefer to do it yourself? Get the step-by-step course: https://kolerotech.com/podcast-launch

Download my free guide: The 3 Biggest Mistakes New Coaches Make Online (and what to do instead): https://kolerotech.com/3-biggest-mistakes-online-coaches-make/

I'm Dr. Curtis Satterfield, creator of Simple Tech for Coaches. I help new coaches set up their businesses without tech overwhelm so they can focus on coaching instead of troubleshooting software.