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Why is Australian beef so popular overseas?

Why is Australian beef so popular overseas?

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 Is Australia a major player in global food production? Or has it, or should it, take advantage of its unique provenance story and become a specialist supplier of niche products to a growing global and affluent middle class? Host Chris Russell speaks to former President of the Australian Lotfeeders Association Kevin Roberts about the growing popularity of Australian grain fed-beef overseas. See omnystudio.com/listener for privacy information.

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