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Women at WIRC

Women at WIRC

Auteur(s): Endeavor Business Media
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A podcast for and about women in residential construction (WIRC), remodeling and design, brought to you by Custom Builder, Pro Remodeler and Pro Builder magazines. Join the conversation, and meet up at our next WIRC Conference.

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  • The Rise of the Construction Concierge with Melissa Kennedy
    Nov 5 2025

    In this episode, Pauline Hammerbeck of Custom Builder talks with Melissa Kennedy, president of Meadowlark Design Build in Southeast Michigan, about the evolution of project management in custom homebuilding. They discuss the rise of the “construction concierge” model, how client expectations have changed post-COVID, and strategies for delivering high-touch service without burning out your team. Melissa shares practical insights on client communication, plus tips on building strong relationships that support both project success and long-term trust.

    Books Melissa recommends in this episode:

    • The Gift of Criticism by Bill Neely
    • The Ruthless Elimination of Hurry by John Mark Comer
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    31 min
  • Continuing Conversations After WIRC With Camille Jenkins
    Oct 8 2025

    The 2025 Women in Residential Construction Conference wrapped on Sept. 26, but the work is not over. On the final day of the conference, attendees heard from Camille Jenkins, who provides coaching and consulting services through her business, Camille's Keys.

    Having attended WIRC over the past several years, Jenkins shares with audience members the importance of keeping conversations going and continuing to be inspired by other women even after the conference is over.

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    14 min
  • The Post-Covid Home: What Fresh Research Reveals About Buyer Demands
    Sep 16 2025

    In this episode of Women at WIRC, we sit down with Teri Slavik-Tsuyuki of tst ink and Nancy Keenen, CEO of Dahlin Architecture, Planning, and Interiors, to unpack the just-released findings from the America at Home Study.

    The data shows what many in housing are missing: the pandemic permanently reshaped how people want to live. Affordability pressures, new household formations, and the rising demand for wellness-focused environments are redefining buyer priorities. Yet, much of the industry is still building for a market that no longer exists.

    Slavik-Tsuyuki and Keenan reveal what today’s homeowners and buyers are actually asking for, and what builders, remodelers, and designers must understand to stay ahead.

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    32 min
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