Your Story Is Not Your Business
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Your Story Is Not Your Business
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Are you oversharing your story and underselling your coaching?
Many coaches believe their business must be built on past struggles. Clients do not need your whole origin story. They need to see the transformation you can create for them. The more you centre your business on struggle, the harder it becomes to step into your real power as a coach.
In this episode Cathy Smith reveals why sharing everything keeps you stuck, how to use only the right parts of your story, and the simple shifts that turn your business from draining to energising.
🎧 Listen now to discover how to reframe your story and attract clients without reliving your pain.
Support the show: https://smallbusinesstalk.com.au/
See omnystudio.com/listener for privacy information.
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