Titres dans Aspects commerciaux

NEW YORK TIMES BESTSELLER David Byrne’s incisive and enthusiastic look at the musical art form, from its very inceptions to the influences that shape it, whether acoustical, economic, social, or technological—now updated with a new chapter on digital curation. “How Music Works is a...

An astonishing—and astonishingly entertaining—behind-the-curtain history of Hollywood’s transformation over the past five decades as seen through the agency at the heart of it all, from the #1 bestselling co-author of Live from New York and Those Guys Have All the Fun. In 1975, five young...

While scores of books have been written about Elvis Presley, this is the first meticulously researched biography of Tom Parker written by someone who knew him personally. And for anyone truly interested in the performer many consider the greatest and most influential of the 20th century, it is impossible to understand how Elvis came to be such a phenomenon without examining the life and mind of Parker, the man who virtually controlled Elvis' every move.

REGGAE ROADBLOCKS discusses key issues that have affected the development of the business of Jamaican Reggae at both the national and international levels. The issues raised reflect the perspective of the author, Lloyd Stanbury, from his vantage point as a Jamaican entertainment attorney and music business professional with substantial international industry experience.

Spin to Win is your comprehensive guide to launching and growing a thriving DJ business in today's competitive music industry. Many aspiring DJs struggle with the transition from hobbyist to professional, unsure of where to start, how to market themselves, or how to navigate the business side of DJing. This book addresses these challenges head-on by providing actionable advice, real-world examples, and step-by-step strategies to transform your passion into a profitable venture.

How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands.

“A hot-rod joy ride through mid-20th-century American history” (The New York Times Book Review), this one-of-a-kind narrative masterfully recreates the rivalry between the two men who innovated the electric guitar’s amplified sound—Leo Fender and Les Paul—and their intense competition...

Dubbed “the industry bible” by the Los Angeles Times, All You Need to Know About the Music Business by veteran music lawyer Donald Passman is the go-to guide for everyone in the music business through ten editions, over thirty years, and over a half a million copies sold. Now with updates...

USA TODAY Bestseller YouTube sensation Andrew Huang offers practical tips and hard-won advice for creatives seeking financial stability while staying authentic. How does a musician with acute hearing loss, a refusal to perform live, and no industry connections carve a path to millions of...

Singer-songwriter. Trailblazer. Mastermind. The Beatles of her generation. From her genre-busting rise in country music as a teenager to the economic juggernaut that is the Eras Tour, Taylor Swift has blazed a path that is uniquely hers. But how exactly has she managed to scale her success—multiple times—while dominating an industry that cycles through artists and stars like fashion trends? How has she managed to make and remake herself time and again while remaining true to her artistic vision?

In his tell-all, legendary Doors guitarist, Robby Krieger, one of Rolling Stone's "100 Greatest Guitarists of All Time," opens up about his band's meteoric career, his own darkest moments, and the most famous black eye in rock 'n' roll. ​Few bands are as shrouded in the murky haze of rock...

An electrifying journey through the history of rock and roll, told through the lives of fifteen iconic drummers and their percussion rivals—from John Bonham and Charlie Watts to Ringo Starr and Questlove. Rock and roll thrives on rhythm, but the drummers who drive that pulse often stay in the...

DJ Magic Kenny's "The DJ Bible" offers insights on becoming a professional DJ. Key points include the importance of genuine passion for music, understanding DJ history, and the role of DJs in creating communities and providing music therapy. DJ Magic emphasizes the need for a strong brand, including a catchy name, professional logo, custom DJ drops, and a consistent online presence. He advises on networking through social media, maintaining integrity, and understanding business practices such as contracts, deposits, and pricing.

"What happens when an entire generation commits the same crime?" How Music Got Free is a riveting story of obsession, music, crime, and money, featuring visionaries and criminals, moguls and tech-savvy teenagers. It’s about the greatest pirate in history, the most powerful executive in the...

An original journalist for The Source, Dan Charnas built a celebrated career in the rap industry. In The Big Payback, he chronicles the rise of the hip-hop culture and shows how it became so powerful in a matter of decades. Charnas also profiles many of the movers and shakers in this burgeoning cultural movement, offering unprecedented access to an industry that continues to shake the globe.

Playlist Profits isn’t about chasing trends, buying fake streams, or dropping another song into the void. It’s about building an unstoppable machine that grows your career while you sleep. Inside this book, you'll discover a proven roadmap that helped me (Manafest) hit over 130 million Spotify streams, land Super Bowl placements, & build a real fanbase—not bots, not luck, but a system.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.

Michael Jackson, Inc. reveals the incredible rise, fall, and rise again of Michael Jackson's fortune - driven by the unmatched perfectionism of the King of Pop. Forbes senior editor Zack O'Malley Greenburg uncovers never-before-told stories from interviews with more than 100 people, including music industry veterans Berry Gordy, John Branca, and Walter Yetnikoff; artists 50 Cent, Sheryl Crow, and Jon Bon Jovi; and members of the Jackson family.

In Solo Acoustic Musician (SAM) 2, Michael Nichols expands on the information and perspectives shared in his first book, delving deeper into the world of the SAM by interviewing a half dozen of his peers, as well as a man who repairs and restores guitars: the essential tool of the SAM’s trade.

Bestselling author and legendary Doors drummer John Densmore offers a powerful exploration of the "greed gene"-that part of the human psyche that propels us toward the accumulation of more and more wealth, even at the expense of our principles, friendships, and the well-being of society. This is the gripping account of the legal battle to control The Doors's artistic destiny. In it, Densmore looks at his conflict with his bandmates over the right to use The Doors's name, revealing the ways in which this struggle mirrors and reflects a much larger societal issue.