Résultats Éditeur "Audible Studios" dans Affaires et carrières

This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last 50 years. From sartorial taste and food habits to marriage and old age, music and language to celebrities and censorship, Ambi examines more than a hundred ads to study how the Indian consumer has changed in the past five decades and how advertising and society have shaped each other.

Jeanne Liedtka and Tim Ogilvie educate listeners on one of the hottest trends in business development: "design thinking", or the ability to turn abstract ideas into practical applications for maximal business growth. Jeanne Liedtka's recent book, The Catalyst: How YOU Can Lead Extraordinary Growth, was named a Top Innovation and Design Thinking Book by Business Week. Tim Ogilvie has been hailed as a visionary for his pioneering contributions to service innovation, business model innovation, and customer experience design.

Chanakya Neeti is a treatise on the ideal way of life and shows Chanakya’s deep study of the Indian way of life. Chanakya also developed Neeti-Sutras (aphorisms - pithy sentences) that tell people how they should behave. Of these well-known 455 sutras, about 216 refer to rajaneeti (the dos and don’ts of running a kingdom). Apparently, Chanakya used these sutras to groom Chandragupta and other selected disciples in the art of ruling a kingdom.

Modern society is plagued by fragmentation. The various sectors of our communities - businesses, schools, social service organizations, churches, government - do not work together. They exist in their own worlds. As do so many individual citizens, who long for connection but end up marginalized, their gifts overlooked, their potential contributions lost.

Does your daily effort at work build your dream, or someone else's? Do you do your job for the paycheck or the fulfillment? It's possible to have both, and this book shows you how to get there. The key is in following your passion and purpose. You have a natural-born talent - whether you know it or not - that can make the world a better place. You have a unique story and vision that can lead you to the life you love.

In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills that took her from housewife to entrepreneur to head of a multinational corporation. As the founder of Boost Juice, Janine has journeyed from zero formal business training to leading a company with over 400 stores in 12 countries. This audiobook takes you down the long road that she travelled, including some quirky stops along the way, and gives you valuable insight into taking the alternative road to business success.

As anyone in business knows, strategic planning is critical to achieving long-term success. In How to Be a Power Connector, super-networker Judy Robinett argues that strategic relationship planning should be your top priority.

An icon of the environmental movement outlines a provocative approach for reclaiming our planet. According to Stewart Brand, a lifelong environmentalist who sees everything in terms of solvable design problems, three profound transformations are under way on Earth right now. Climate change is real and is pushing us toward managing the planet as a whole. Urbanization - half the world's population now lives in cities, and 80 percent will by midcentury - is altering humanity's land impact and wealth.

If you often struggle to communicate effectively and end up losing your confidence, this is the book for you! From acquiring the basic skills for effective speaking to the art of communicating and delivering a talk, this book will guide you through developing confidence, earning the right to talk, choosing your subject and arranging your ideas and conversing with your audience.

Black Ops Advertising dissects this rapid rise of "sponsored content," a strategy whereby advertisers have become publishers and publishers create advertising - all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements.

Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.

In a career that has spanned four decades, choreographer Twyla Tharp has collaborated with great musicians, designers, thousands of dancers, and almost a hundred companies. She's experienced the thrill of shared achievement and has seen what happens when group efforts fizzle. Her professional life has been - and continues to be - one collaboration after another. In this practical sequel to her national best seller The Creative Habit, Tharp explains why collaboration is important to her - and can be for you.

Être plus efficace et plus détendu, avancer dans ses projets professionnels tout en ayant du temps pour soi et pour les êtres qui nous sont chers, jouir des plaisirs de la vie tout en remplissant ses obligations... Le secret ? Simplifier sa vie, se fixer moins d'objectifs et obtenir plus de résultats. Ce livre vous initie à l'art d'aller à l'essentiel : il vous transmet le pouvoir d'une vie simplifiée. En apprenant à identifier les choses indispensables de votre vie et à sélectionner le nécessaire, vous déplacerez des montagnes.

Psychologist Cassandra Dunn believes that happiness is available to all of us - and not just in some picture-perfect ideal life. Cass has helped thousands of people get from Crappy to Happy with her hit podcast. In this book, Cass expands on those conversations and provides even more information and practical tools, helping you learn to let go, to find your people, to determine your direction and more.

In the Black traces B. Denham Jolly's personal and professional struggle for a place in a country where Black Canadians have faced systematic discrimination. He arrived from Jamaica to attend university in the mid-1950s and worked as a high school teacher before going into the nursing and retirement-home business. Though he was ultimately successful in his business ventures, Jolly faced both overt and covert discrimination, which led him into social activism.

In The Book of Gin, Richard Barnett traces the life of this beguiling spirit, once believed to cause a new kind of drunkenness. In the 18th century, gin-craze debauchery (and class conflict) inspired Hogarth's satirical masterpieces "Gin Lane" and "Beer Street". In the 19th century, gin was drunk by Napoleonic War naval heroes, at lavish gin palaces, and by homesick colonials, who mixed it with their bitter anti-malarial tonics.

Take a peek inside the heads of some of the world's greatest living graphic designers. How do they think, how do they connect to others, what special skills do they have? In honest and revealing interviews, 19 designers, including Stefan Sagmeister, Michael Beirut, David Carson, and Milton Glaser, share their approaches, processes, opinions, and thoughts about their work with noted brand designer Debbie Millman. The internet radio talk host of Design Matters, Millman persuades the greatest graphic designers of our time to speak frankly and openly about their work.

Too often we feel like underdogs fighting a system that stacks the odds against us. We work hard, follow the rules, and dream of a better life. But these days, working harder doesn't always lead to fulfillment. In fact, according to Gallup research, nearly 90% of people feel disconnected from their jobs. So how do you break free from the drudgery and achieve more success on your own terms? You hustle.

This book is like a language course that is meant to enhance your ability to communicate your art and creative ideas to the world. In the new millennium, artists must create new models for exhibitions and sales. They must also be aware of new modes of communication, from social networking to the latest mobile phone apps. How we share visual information is radically shifting, and artists can benefit from all of these new tools.

पॉजिटिव थिंकिंग (सकारात्मक नहीं हो सकता। यही सोच आपकी सफलता के द्वार खोलने की क्षमता रखती है। यह पुस्तक नकारात्मकता को छोड़कर खुले मन से सोचने की प्रेरणा देती है। इसकी सहायता से आप अपना जीवन बदल सकते हैं। इसमें आपकी सफलता के सूत्र संकलित हैं—पी.एम.ए.— पॉजिटिव मेंटल एटीट्यूड (सकारात्मक मानसिक भाव)। जब आप इस पुस्तक में सरल और स्पष्ट रूप से रेखांकित व्यावहारिक सिद्धांतों का अनुपालन करेंगे तो आप भी पी.एम.ए प्राप्त कर अपने सपनों को साकार कर सकते हैं। तो आइए, ऊँची उड़ान भरने के लिए तैयार हो जाइए और अपनी प्रबल इच्छाशक्ति और संकल्पशीलता से प्रेरित होकर सफलता के नए शिखर छुइए.