Résultats Éditeur "Gildan Media, LLC" dans Affaires et carrières

When you think of a great business, you often think of its clients. They’re not just happy customers; they’re raving fans who’ll take time out of their day to tell you or anyone within range just how much they love that business. They’ll line up before dawn for its latest product offering, create buzz, and treat the brand as a personal status symbol. Does your business have super-fans like this? Do you want them? If so, ...And the Clients Went Wild! is your essential marketing toolbox.

In this best-selling book, Kouzes and Posner (authors of The Leadership Challenge), explain why leadership is above all a relationship, with credibility as the cornerstone. They provide rich examples of real managers in action and reveal the six key disciplines and related practices that strengthen a leader's capacity for developing and sustaining credibility.

Cheap. It's a dirty word laden with negative meanings. It is also the story of Lauren Weber's life. As a child, she resented her father for keeping the heat at 50 degrees through the frigid winters and rarely using his car's turn signals - to keep them from burning out. But as an adult, she found herself walking 30 blocks to save $2 on subway fare. In Cheap We Trust teases out the meanings of cheapness and examines the wisdom and pleasures of not spending every last penny.

One woman's quest to conquer her fears and embrace life - and to inspire others to do the same. Patty Chang Anker grew up eager to please and afraid to fail. But after thirty-nine years, she decided it was time to stop being a chicken. Motivated initially to become a better role model for her two young daughters, she vowed to face the fears that had taken root like weeds, choking the fun and spontaneity out of her life. She learned to dive into a swimming pool, ride a bike, do a handstand, and surf.

Combining the basics of marketing with cutting-edge concepts in mind control, Vitale shows how salespeople can put customers in a special mental state in which they are more suggestible and pliant. During this "buying trance" the salesperson can help frame and position the way the customer perceives the product, leading to more sales. For daring salespeople who want to make the sale every time, these cutting-edge techniques in persuasion offer the key to incredible success.

What can you do to create unlimited wealth? Ask and You Will Succeed is a breath of fresh air in a marketplace crowded with advice on what to believe and how to live. Filled with powerful questions that invite you to listen to your inner voice and tap into the strength you need to create your ideal life, this audio book makes you the final authority in your own life - not outside forces that you can't control.

Dr. Rosalene Glickman, international best-selling author of Optimal Thinking, provides you with Optimal Affirmations to prepare you to reach your most desired goals. Optimal Affirmations are first person, present tense, Optimal statements you immerse in your mind to prepare you to experience the best results. They are Optimal "act as if" statements.

Success seems to come easily for some people. They live in luxurious homes, send their children to the best schools, drive fancy cars, travel around the world, and still have resources available to help their loved ones and contribute to the communities in which they live. They are no brighter or better educated than you. They do not work any harder than you do. They do not sacrifice their lives to earn a living; on the contrary, they earn more than enough to fully enjoy their lives. What is their secret?

What if your customers had a vested interest in guiding your company toward greater success? What if your employees had a personal as well as professional commitment to elevating your organization? Imagine how different your results would be if investors, vendors, and even analysts treasured the relationships they have built with you. Most important...is your company capable of setting aside a bit of its own self-interest to become part of dramatically more rewarding collaborative effort?

How did you spend your time today? What did you do really well? Were you running behind for every meeting? Feeling stressed? Constantly struggling to maintain your focus? If your performance today was your best, then it's time to make your best better. In Your Best Just Got Better, productivity expert Jason Womack shows you that working longer hours doesn't make up for a flawed approach to productivity and performance. Workers need to clarify their habits, build mindset-based strategies, and be proactive.

In the age of the Web, smartphones, and social networks, every action an organization takes can be exposed and critiqued in real time. If you treat one customer unfairly, produce one shoddy product, or try to gouge one price, the whole world may find out in hours, if not minutes. Don Peppers and Martha Rogers argue that the only sane response to these rising levels of transpar­ency is to protect the interests of customers proac­tively - even if that requires spending extra money in the short run to preserve your reputation and cus­tomer relationships in the long run.

Some people are talented at speaking before audiences, some at writing books, some at leading others, some at starting businesses. We're just talented in different ways. If you want to succeed, you must first identify the areas in which you are talented and then commit to developing those talents to the fullest. This audiobook will help you do just that with 12 proven strategies for uncommon achievement, including substantiated studies and unforgettable tips.

Everyone wants prosperity in their life. Yet each one of us defines prosperity just a little bit differently. For some it's defined as financial abundance and wealth. For others, prosperity begins with perfect health or freedom. The Prosperity Factor is your guide to realizing your vision and personal dream of prosperity. In this one-of-a-kind book, more than 50 authors share their knowledge and experience on their path to attracting their ideal lives.

Every business knows that the best customer is a happy customer. They return again and again, bring their friends, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be aware of your customers’ needs. Drawing on the latest research in the exploding field of positive psychology, Columbia Business School marketing professor Bernd Schmitt offers three unique approaches any business can use to turn a casual customer into a committed fan.

Today, many Americans regard globalization as a significant threat to our work force, and to our very way of life. As unemployment soars, the automotive and manufacturing industries crumble, countless jobs continue to ship overseas, and the retail sector faces the worst slump in decades, cries of "Buy American" have grown louder and louder.

Sticking to the same old routine may be comforting, but it gets most people nowhere. Inspirational speaker and recognized expert in leadership and government affairs Todd Mitchem dares you to step outside your comfort zone to disrupt everything you take for granted. He calls this willingness to take a risk the "Disruption Effect". In this inspiring audiobook, he shows you how to realize your full potential by intentionally disrupting yourself, no matter what career path or life journey you choose.

Does it have to be this way? Can’t resist checking your smartphone or mobile device? Sure, all this connectivity keeps you in touch with your team and the office - but at what cost? In Sleeping with Your Smartphone, Harvard Business School professor Leslie Perlow reveals how you can disconnect and become more productive in the process. In fact, she shows that you can devote more time to your personal life and accomplish more at work. And the good news is that this doesn’t require an organizational makeover.

Marc Freedman, hailed by the New York Times as “the voice of aging baby boomers [seeking] meaningful and sustaining work later in life”, makes an impassioned call to accept the decades opening up between midlife and anything approximating old age for what they really are: an entirely new stage of life, which he dubs the encore years. The whole 60- to 80-year-old period is simply new territory, he writes, and the people in this period constitute a whole new phenomenon in the 21st century.

Why do women find work-life balance so hard? Why is having it all such an elusive quest? Why haven't women achieved equality yet in the leadership ranks? Authors Jodi Ecker Detjen, Michelle A. Waters, and Kelly Watson probe these questions and more in this highly anticipated new book: The Orange Line™: A Woman's Guide to Integrating Career, Family & Life.

Yes: a small word, but the key to opening doors both professional and personal. The power of The Yes Factor gets you the job, the promotion, or the second date. But getting a "yes" can be tricky. Tonya Reiman explains how communication works-what the words you speak actually say about you, and how the perfect pitch can help you achieve your goals, convince your boss or client you should get the account, give a killer presentation, or win control of the remote (without ticking off your spouse!).