Résultats Éditeur "Audible Studios" dans Affaires et carrières

¿Cuántas veces nos preguntamos, qué hay detrás de todos esos mensajes publicitarios y políticos? ¿Cuáles son los hilos que mueven a las masas a comprar algo excesivamente caro o a pelear guerras que parecieran ilógicas y crueles? Las leyes que se presentan en este aaudio libro, son una suma valiosísima del conocimiento práctico y científico que el ser humano utiliza para dominar a los demás mediante la persuasión, en todos los aspectos de la vida.

Ten thousand years after humans figured out how to stop wandering and plant crops, veteran investigative journalist Mark Schapiro plunges into the struggle already underway for control of seeds, the ground-zero ingredient for our food. Three-quarters of the seed varieties on Earth in 1900 had become extinct by 2015. In Seeds of Resistance, Schapiro takes us onto the frontlines of a struggle over the seeds that remain, one that will determine the long-term security of our food supply in the face of unprecedented climate volatility. More than half of all commercially-traded seeds have fallen under the control of just three multinational agri-chemical companies....

A shocking exposé of Volkswagen's fraud by the New York Times reporter who covered the scandal. In mid-2015 Volkswagen proudly reached its goal of surpassing Toyota as the world's largest automaker. A few months later, the EPA disclosed that Volkswagen had installed software in 11 million cars that deceived emissions-testing mechanisms. By early 2017 VW had settled with American regulators and car owners for $20 billion, with additional lawsuits still looming.

Qu'ont en commun le désastre financier de la Ford Edsel, le développement rapide des Xérox et les incroyables scandales de General Electric et de Texas Gulf Sulphur ? Ce sont des exemples emblématiques d'entreprises qui se sont définies par un moment de gloire ou de notoriété particulier. L'histoire de Wall Street est pétrie de grandeur et de décadence, d'incertitude et d'instabilité, en un mot, d'aventure.

बदलत्या जगाच्या गरजा लक्षात घेता लोकांना ज्या आव्हानांना सामोरं जावं लागतं, त्यासाठी डेल कार्नेगी यांच्या या पुस्तकातील तत्त्वांची मोलाची मदत होईल.

Hoy en día es factible lograr mayor riqueza integral siguiendo determinados patrones. La prosperidad (bienestar emocional y económico) es una ciencia con técnicas probadas. Este libro las expone de forma asequible mediante dieciséis desafíos específicos. En un mercado de libre competencia, gran parte del éxito consiste en saber aplicar pautas de conducta que eleven nuestro nivel de cotización.

Black Ops Advertising dissects this rapid rise of "sponsored content," a strategy whereby advertisers have become publishers and publishers create advertising - all under the guise of unbiased information. Covert selling, mostly in the form of native advertising and content marketing, has so blurred the lines between editorial content and marketing message that it is next to impossible to tell real news from paid endorsements.

Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more.

Most credit books promise quick fixes and easy solutions to bad credit, but the truth is there is no quick fix when it comes to credit. Your best strategy as a smart consumer is to understand your credit inside and out. Credit expert John Ulzheimer can give you all the tools you need to master the world of credit, before or after you get into trouble, and take the power back into your own hands.

In Leading Minds, Gardner and his research associate at Harvard Project Zero, Emma Laskin, apply a cognitive lens to leadership, drawing on Gardner's groundbreaking work on intelligence and creativity to offer fascinating revelations about the minds of leaders and those who follow them. This reissue includes a new introduction by the author.

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard - of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration.

Mais comment créer des connexions puissantes quand on part de zéro ? Ancien timide, Jérémie Vanopdenbosch, aujourd'hui expert du networking, partage ses stratégies, tirées de son vécu pour briser les barrières sociales et transformer chaque rencontre en un levier de succès. À travers 15 règles d'or facilement applicables, l'entrepreneur aux 5 000 rejets, dévoile comment il est passé de l'anonymat à la création d'un réseau influent.

In 2019, Karan Bajaj quit his job as Discovery India’s head to start WhiteHat Jr with the mission of making every kid a creator in this world. At the time, everyone thought Karan was reckless to give up a high-flying corporate career at the age of 40, but 18 months later, WhiteHat Jr was acquired by BYJU’s for $300 million. On the surface, it was one of the fastest start-up-to-exit journeys in India, but the seeds of this were planted a decade ago when Karan first decided to create his own set of life rules.

Iyengar provides essential tools to spark creative thinking and help us make our most meaningful choices. She draws from recent advances in neuro- and cognitive sciences to give listeners a set of practical steps for coming up with powerful new ideas. Think Bigger offers an innovative evidence-backed method for generating big ideas that Iyengar and her team of researchers developed and refined over the last decade.

दौलत कुछ चुनिंदा लोगों का अधिकार नहीं; आपका भी जन्मसिद्ध अधिकार है। डॉ. जोसेफ मर्फी की इस विख्यात पुस्तक की सहायता से आप यह जान लेंगे कि उस अधिकार को वास्तविकता में कैसे बदलें। जीवन में सफलता की प्रेरक और सशक्त सच्ची घटनाओं से भरी यह पुस्तक आपको सच्ची दौलत के रहस्यों को खोलना और उस संपत्ति; सत्ता और समृद्धि का स्वाभाविक रूप से आनंद उठाना सिखाएगी; जिसके आप हकदार हैं। बस आपको डॉ. मर्फी की चिरपरिचित जमीनी; व्यावहारिक सलाहों पर चलना है; और आप यह जान लेंगे कि कैसे.

今年のヒット、来年のヒットをいよいよ発表！ コストをかけてでも苦行の時間を“キャンセル”……。「タイパ」の追求が極まる一方で、専門店のクオリティーを手ごろな価格で味わえるフードやドリンクの需要も高まります。

Tanto quanto o planeta, o nosso cérebro também possui recursos limitados. Estamos constantemente esgotando nossa mente ao ruminar perdas e mágoas, ao sofrer pelo futuro e ao preocupar-nos com a opinião alheia. Temos a necessidade neurótica de mudar os outros, e cobramos demais a nós mesmos e a quem está ao nosso redor. Ao agir assim, nos tornamos carrascos de nossos pensamentos, comprometendo nossa qualidade de vida.

In the depths of the Great Recession, a cancer nurse, a car dealership worker, and an insurance fraud specialist helped uncover the largest consumer crime in American history - a scandal that implicated dozens of major executives on Wall Street. They called it foreclosure fraud: Millions of families were kicked out of their homes based on false evidence by mortgage companies that had no legal right to foreclose.

An essential resource for any working woman, What Works for Women at Work is a comprehensive and insightful guide for mastering office politics as a woman. Authored by Joan C. Williams, one of the nation's most-cited experts on women and work, and her daughter, writer Rachel Dempsey, this unique audiobook offers a multigenerational perspective into the realities of today's workplace.