Résultats Éditeur "Audible Studios" dans Affaires et carrières

Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision.

In a business world where we are told that time is money, the real currency is communicating clearly at a poised and measured pace. Better Business Speech: Techniques, Tricks, and Shortcuts for Public Speaking at Work by Paul Geiger focuses on the challenges of being a strong communicator in a range of business settings. It begins with the basic premise that all speaking for business is public speaking. Therefore, these are the communication scenarios where any lack of confidence in speech ability will be magnified.

Bloomberg: A Billionaire's Ambition tells the story of how one of America's most successful entrepreneurs was elected mayor of New York City and what he did with the power he won. Bloomberg's stunning victory against all odds just weeks after the 9/11 terrorist attack left him facing challenges unlike any mayor in history. For the next 12 years, he kept the city safe, managed budgets through fiscal crises, promoted private sector growth, and more. But his time as mayor was not without controversy.

In Leading Minds, Gardner and his research associate at Harvard Project Zero, Emma Laskin, apply a cognitive lens to leadership, drawing on Gardner's groundbreaking work on intelligence and creativity to offer fascinating revelations about the minds of leaders and those who follow them. This reissue includes a new introduction by the author.

Comment donner envie à vos collaborateurs de soulever des montagnes ? Résultat d'une alchimie délicate et instable, la confiance est la base de la performance durable. Qu'elle soit individuelle ou collective, elle ne se décrète pas : elle se construit chaque jour. Comment établir la confiance ou rétablir la confiance ? Comment avoir confiance et donner confiance, en son manager, en la mission, en l'entreprise ?

Grant McCracken, an anthropologist who now trains some of the world's biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends, from sneakers to slow food to preppies, while developing a systematic understanding of the deep waves of culture in America and the world. The CCOs professionalism would allow the corporation to see coming changes, even when they only exist as the weakest of signals.

■経営・マーケティング本で新たなスタイルをつくるとともに、「フォトリーディング」「マインドマップ」など、さまざまな学習ツールを日本に広めるビジネス書界の超重要人物・神田昌典。

Cada libro guarda la esencia de una historia vivida. Querido yo, vamos a estar bien es un libro para abrazarte a través de las palabras, para recordarte que el amor propio no puede ser olvidado y que eres tan importante y tan especial para esta vida y por algo estás aquí. No es un libro Perfecto, es un libro escrito con sentimientos reales y es por eso que, no debes tener miedo de lo que puedas encontrar en él.

Are you ready for the age of the never satisfied customer? McKenna explains how to manage companies in the "real time" world, drawing upon his experience as an entrepreneur and his work with over 300 start-ups.

Our world will change more in this century than in all of human history, driven by many factors including technology, climate change, demographics and inequality. Such extreme change is throwing up unprecedented opportunities and creating an ‘adaptive challenge’ for individuals, organizations and societies. Those who can adapt to a fast-flowing, complex, volatile and uncertain world will flourish. Those who cannot will suffer greatly. There are clear signs everywhere that we need new ways to think about the world and our place in it.

Berkshire Hathaway, the $300+ billion conglomerate that Warren Buffett built, is among the world's largest and most famous corporations. Yet for all its power and celebrity, few people understand Berkshire, and many assume it cannot survive without Buffett. This book challenges that assumption. In a comprehensive portrait of the corporate culture that unites Berkshire's subsidiaries, Lawrence Cunningham unearths the traits that assure the conglomerate's perpetual prosperity.

On January 7, 1980, in the run-up to the publication of his landmark best seller Thy Neighbor's Wife, Gay Talese received an anonymous letter from a man in Colorado. "Since learning of your long-awaited study of coast-to-coast sex in America," the letter began, "I feel I have important information that I could contribute to its contents or to contents of a future book." The man went on to tell Talese an astonishing secret: that he had bought a motel to satisfy his voyeuristic desires.

« Mais au fait, c'est quoi ton vrai boulot ? - Entrepreneur ! » Comment la startup BlaBlaCar a-t-elle réussi à convaincre les sceptiques, et à s'imposer sur trois continents, du Brésil à la Russie ? Découvrez des histoires fortes, des sources de motivation pour faire naître de grands projets, et des méthodes simples et efficaces pour se lancer et entreprendre. Vous aussi, activez le mode Mission !

Halliburtons Army is the first book to show, in shocking detail, how Halliburton really does business in Iraq and around the world. From its vital role as the logistical backbone of the U.S. occupation in Iraq to its role in covering up gang-rape amongst its personnel in Baghdad, Halliburtons Army is a devastating bestiary of corporate malfeasance and political cronyism.

When Corporations Rule the World explains how economic globalization has concentrated the power to govern in global corporations and financial markets and detached them from accountability to the human interest. It documents the devastating human and environmental consequences of the successful efforts of these corporations to reconstruct values and institutions everywhere on the planet to serve their own narrow ends.

Your first 100 days in a new leadership position are critical, as they set the foundation for your team's success going forward. The New Leader's 100-Day Action Plan helps you start gaining traction even before your first day in a new job. The playbook gives you a concrete strategy for getting a fast start - engaging the culture, setting direction, aligning the team, avoiding common missteps, and delivering results.

Flat Army arms you with powerful tools for overcoming resistance to change and creating a culture of collaboration, engagement, and employee empowerment. Your people are your most valuable asset, and if you want them to excel (and your profits to soar), you'll need to abandon your traditional command-and-control management style and adopt a collaborative, open leadership approach - one that engages and empowers your people. While this isn't a particularly new idea, many leaders, while they may pay lip service to it, don't really understand what it means.

Companies need high potential leaders (Hi-Pos) more than ever before to help them adapt to today's tumultuous, digitally-driven business environment. If you meet the Hi-Po criteria, you're in high demand - and this book explains how to fast-track yourself.

In Station Blackout, Chuck Casto, the foremost authority on responding to nuclear disasters, shares his first-hand account of how he led the collaborative team of Japanese and American experts that faced the challenges of Fukushima. A lifetime of working in the nuclear industry prepared him to manage an extreme crisis, lessons that apply to any crisis situation.

An essential resource for any working woman, What Works for Women at Work is a comprehensive and insightful guide for mastering office politics as a woman. Authored by Joan C. Williams, one of the nation's most-cited experts on women and work, and her daughter, writer Rachel Dempsey, this unique audiobook offers a multigenerational perspective into the realities of today's workplace.